Marketing Executive

2 days ago

Kampong Ubi, Singapore Air & Odor Management Pte Ltd Full time $60,000 - $80,000 per year
  • Develop and execute marketing strategies:

Plan and implement campaigns across various channels (social media, email, content marketing, etc.) with a focus on driving brand awareness, lead generation, and customer acquisition.
- Leverage AI tools:

Utilize AI-powered platforms for tasks such as market research, customer segmentation, content creation, campaign optimization, and performance analysis.
- Data analysis and reporting:

Track and analyze key marketing metrics to assess campaign performance and identify areas for improvement. Generate reports to demonstrate ROI and provide insights for future campaigns.
- Stay updated on AI trends:

Keep abreast of the latest advancements in AI technologies and their applications in marketing, and proactively explore new opportunities for innovation.
- Collaborate with other teams:

Work closely with sales, product development, and other departments to ensure alignment and maximize the impact of marketing efforts.
- Content creation and optimization:

Develop engaging content (blog posts, social media updates, website copy, etc.) and optimize it for search engines and user engagement.
- Budget management:

Manage marketing budgets effectively and ensure efficient allocation of resources.

Qualifications:

  • Diploma in Marketing, Communications, or a related field.
  • Proven experience in marketing, with a strong understanding of traditional marketing principles.
  • Familiarity with AI technologies and their applications in marketing.
  • Proficiency in using marketing automation tools .
  • Strong analytical and data interpretation skills.
  • Excellent communication, interpersonal, and presentation skills.
  • Ability to work independently and collaboratively in a fast-paced environment.
  • Experience with SEO and content marketing is a plus.

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