Digital Marketing
2 days ago
E-Commerce (EC) & Digital Performance Marketing
- Drive and optimize e-commerce and digital performance campaigns (SEM, SEO, social) to improve traffic, consideration, and ROI.
- Experiment with A/B testing and funnel optimization to improve customer journeys and purchase behaviour.
- Collaborate with sales offices on EC, ensuring competitive positioning against regional rivals.
Loyalty, Personalization & Engagement
- Design and execute loyalty programs and engagement initiatives to deepen relationships across the customer lifecycle.
- Leverage behaviour data and AI-driven targeting to deliver personalized campaigns that increase retention and repeat purchases.
- Champion customer-first thinking, ensuring regional marketing strategies nurture long-term brand advocacy.
Analytics, AI & Dashboard Design
- Monitor competitor's activities and evaluate owned campaign performance across digital touchpoints with clear, actionable reporting.
- Build and enhance dashboards that empower regional stakeholders with real-time insights on acquisition, retention, and conversion effectiveness.
- Pilot AI-driven tools (chatbots, predictive analytics, personalization engines) to elevate campaign efficiency and customer experience.
HOW TO APPLY:
Interested applicants, please click on "Apply Now". We regret only shortlisted candidates will be notified.
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