Food & Beverage Catering Sales Manager

2 weeks ago

City Hall, Singapore Grand Park City Hall Full time $90,000 - $120,000 per year

Grand Park City Hall is a sustainable sanctuary of modern comfort that takes pride and care in what we do and find joy in giving our best to positively impact people and the planet. We believe that true hospitality begins with service delivered with love and passion.

If you share our passion for service, we invite you to join us.

Discover your passion. Discover Love at Grand Park City Hall

The Food & Beverage Catering Sales Manager is responsible for driving revenue growth by identifying and managing a portfolio of clients, promoting the hotel's restaurant, event, and catering facilities across corporate, leisure, MICE, and social segments. The role ensures the seamless execution of events through strategic sales initiatives, marketing collaboration, and exceptional client engagement.

Job Functions

  • Proactively identify, pursue, and manage a portfolio of clients to maximize sales across corporate, leisure, MICE (Meetings, Incentives, Conferences, and Exhibitions), social events, weddings, and outside catering services.
  • Build and maintain a strong network of business contacts, foster productive relationships with existing and potential clients, and stay informed on market trends, pricing strategies, and promotional activities.
  • Collaborate with Digital Marketing and Public Relations teams to promote F&B offerings through targeted campaigns, social media engagement, and seasonal activations.
  • Manage venue hire platforms and ensure up to date information on the venue marketplace
  • Organize client familiarization visits to showcase hotel and catering facilities.
  • Represent the hotel at sales roadshows, trade functions, exhibitions, and promotional events.
  • Manage the end-to-end event process including contract preparation, invoicing, payment collection, and coordination with clients for event planning and execution.
  • Prepare and distribute Banquet Event Orders, floor plans, and conduct weekly briefings with F&B service and operations teams. Ensure timely delivery of event signage, menu cards, and other materials.
  • Generate and consolidate weekly sales activity reports, forecasts, competitive analyses, and event sales summaries for management review.
  • Support the development of the annual events and catering sales budget and contribute to setting annual sales targets during the business planning cycle.
  • Safeguard the hotel's proprietary information with utmost care and confidentiality.
  • Perform other duties as assigned by management.
  • Perform any other job tasks as assigned.

Qualifications & Skills

  • Diploma or Bachelor's degree in Business, Hospitality, or a related field.
  • Minimum 3 years of experience in a similar role with a proven track record in sales and client management.
  • Strong presentation, negotiation, and communication skills.
  • Excellent interpersonal and customer service abilities.
  • Detail-oriented with strong organizational and multitasking capabilities.

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