Senior Assistant Director, Communications, Comms

Ministry of Manpower

Permanent/Contract

Closing on 12 Sep 2025

What the role is

We are seeking a talented communications professional to join our dynamic team at the Communications, Engagement and Partnerships Department in ACE Group, MOM. The mission of ACE Group is to protect migrant workers' employment rights, provide them access to basic healthcare, improve their housing and recreational environment and foster greater acceptance by the community, in partnership with stakeholders. We anticipate, prepare for, and respond swiftly to contingencies involving migrant workers.

What you will be working on

Key Responsibilities
Lead a team of comms professionals in the following areas:
A) Strategic Communications

• Develop and execute comms strategies aligned with MOM/ACE Group's objectives and the national agenda

• Create compelling narratives and messages for audiences such as migrant workers, employers, NGOs, dormitory operators and trade associations

• Conduct sentiment analysis to optimise message effectiveness

• Build and maintain a story bank of media opportunities

• Handle crisis communications planning and spokesperson preparation

• Manage curriculum development for migrant domestic worker Settling-In Programme and Employers' Orientation Programme, and associated matters
B) Digital Media & Content Creation:

• Develop digital-first marketing communications campaigns

• Conceptualise and produce user-centric content across various platforms

• Leverage innovative approaches, including AI, for content generation and translation

• Manage and optimise ACE-owned and paid comms channels

• Track and analyse campaign performance metrics

• Oversee vendor relationships for campaign execution

What we are looking for

• 8 – 12 years of relevant experience in a communications role, such as media relations, strategic communications, digital marketing, content creation and crisis communication

• Excellent written and verbal communication skills

• Strong analytical and stakeholder management skills

• Demonstrated leadership experience in managing comms teams and projects, including budgeting and vendor management

About Ministry of Manpower

Championing Human Potential for a Thriving Singapore
Singaporeans are at the heart of what we do. The Ministry of Manpower (MOM) empowers our people and fosters a thriving, inclusive workforce that drives Singapore's growth and prosperity. By working closely with our tripartite partners, industry and community stakeholders, we strive to create workforce and workplace policies that foster resilience, adaptability, and a bright future for a thriving Singapore.
As an MOM officer, you will be part of this meaningful mission, contributing across diverse and impactful areas - from shaping forward-looking and effective manpower policies and strengthening industrial relations, to enhancing workplace safety standards and ensuring balanced local and foreign workforce regulations. Here at MOM, we are committed to creating an inclusive experience not just for our national workforce, but also for our officers who work tirelessly to champion human potential for a thriving Singapore.

About your application process

This job is closing on 12 Sep 2025.

If you do not hear from us within 4 weeks of the job ad closing date, we seek your understanding that it is likely that we are not moving forward with your application for this role. We thank you for your interest and would like to assure you that this does not affect your other job applications with the Public Service. We encourage you to explore and for other roles within Ministry of Manpower or the wider Public Service.