Marketing Director
2 weeks ago
Responsibilities:
- Develop and implement strategic marketing.
- Drive brand profitability, track and ensure brand performance and returns.
- Drive and review on the strategic marketing and communications planning and execution to reinforce brand positioning.
- Analyze market trends, competitor activities, and customer insights to identify opportunities for growth and improvement.
- Conduct situational analysis to assess the organization's internal and external business environment and landscape.
- Evaluates and analyses campaign results and presents recommendations for changes in brand strategies.
- Identify key focus groups for public relations cultivation.
- Formulate budgetary assumptions.
- Ensure brand compliance in all communication materials.
- Engage stakeholders on marketing, communications, and branding counsel.
Requirements:
- Degree / Diploma in Marketing or equivalent.
- Minimum 8 years of experience in brand management or marketing communications preferably in the F&B / luxury industry.
- Only Singaporeans may apply.
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