Digital Marketing Manager

3 days ago

Singapore EXEO GLOBAL PTE. LTD. Full time $80,000 - $120,000 per year

The Opportunity

We're looking for a versatile and passionate marketer to join our team

As a Digital Marketing Assistant Manager / Manager in EXEO Global, you'll help to drive the Group's marketing strategies and work closely with the team on digital marketing campaigns, and help to plan, develop and execute digital marketing strategies to ensure consistent and strong online exposure of EXEO Global's brands, products and services across our global markets.

You'll be part of a lean and dynamic corporate marketing team that seeks to help each of EXEO Global's brands achieve greater synergies across sales and marketing processes, as well as greater effectiveness in their inbound and outbound marketing campaigns.

Responsibilities:

  • Work closely with Group Sales, product owners and internal marketing teams to build content, as well as develop digital marketing strategies and plans that align with strategic objectives and business outcomes.
  • Work together with the team on website development, building informative / interactive content and user experiences that help draw in quality inbound leads.
  • Work alongside our Digital Marketing Manager in Indonesia to drive the implementation of Hubspot Marketing and Sales Hub, and drive data consolidation across business entities
  • Support marketing technology tool implementation across EXEO Global and its entities
  • Develop and execute digital marketing strategies and campaigns including but not limited to paid advertising and search engine optimisation.
  • Deploy successful marketing campaigns and work together with the team to drive the full implementation from ideation to execution.
  • Measure and report on the performance of marketing campaigns, gain insight and assess against goals
  • Work together with the team to decide on how best to support partner programs, channel programs and end-customer lead generation campaigns in each market
  • Ensure ROI on digital campaign initiatives are continuously improved and evaluated.
    Provide support for corporate events (including offline with corporate marketing team)

Requirements:

  • Min 5-8 years of proven experience developing and executing digital marketing strategies and campaigns in technology / engineering industries
  • Strong interest in marketing technologies, and in supporting the implementation digital projects.
  • Proficient in use of Hubspot/ Salesforce or other key marketing tools with strong working knowledge of other marketing automation platforms and digital marketing and analytics tools
  • Strong understanding of the marketing funnel, campaign KPIs, and digital conversion strategies
  • Regional knowledge and management of digital marketing landscape across APAC is a plus
  • Fluent in English and/ or additional languages preferred, both written and spoken due to interactions with local teams and partners across various countries
  • Has strong and proven problem-solving skills.
  • Thrives in a lean, fast-paced working environment with excellent time management and organisational skills
  • Has a university degree with majors in Computer Science, Marketing, or equivalent work experience
  • This position is part of the corporate marketing team and reports to the VP, Marketing & Communications in EXEO Global

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