Product Marketing Manager

3 days ago

Singapore TRIPLE A TECHNOLOGIES PTE. LTD. Full time $90,000 - $120,000 per year

About Triple-A

Triple-A is a global payment institution licensed in the United States, Europe, and Singapore, enabling businesses worldwide to pay and get paid in both local and digital currencies.

We empower businesses to reach over 560M digital currency owners, boost revenue, and optimise costs through stablecoin and cryptocurrency payments, while eliminating volatility, custody, and compliance risks. Our commitment is to build a more efficient, inclusive global payment ecosystem by bridging the gap between local and digital currencies.

Registered with the United States Financial Crimes Enforcement Network (FinCEN), licensed by the Monetary Authority of Singapore (MAS), and Banque de France's ACPR in Europe, Triple-A is trusted by over 20,000 businesses worldwide to make global crypto payments simple, secure, and cost-effective. For more information, visit .

Join the team

We are a dynamic and passionate team building towards a more efficient global payment ecosystem. We actively bridge the gaps in cross-border payments, between traditional & digital currencies, and Web2 and Web3.

Guided by our CEO, Eric Barbier , with 18 years of experience and a proven track record in building and scaling payment companies worldwide, Triple-A is growing our team. If you're bold, tenacious, and creative, we believe you'd be a perfect match for us

Responsibilities

Market & Customer Insight

  • Competitor analysis and research
  • Identify opportunities (product features, ecosystem, events etc).
  • Translate insights into actionable product positioning.

Positioning & Messaging

  • Craft clear, differentiated product positioning.
  • Develop messaging frameworks tailored to specific segment.
  • Ensure consistent storytelling across all channels (website, sales decks, campaigns).

Go-to-Market (GTM) Strategy

  • Plan and execute product launches.
  • Coordinate between product, sales, customer success, and marketing.
  • Define success metrics for launches and campaigns.

Sales Enablement

  • Create pitch decks, case studies and any other materials necessary.
  • Train sales teams on product features, benefits, and competitive positioning.
  • Provide ongoing support with collateral and objection-handling materials.

Demand Generation Support

  • Partner with demand gen/marketing teams on campaigns.
  • Measure lead quality and conversion impact from product campaigns.

Product Feedback & Growth

  • Collect feedback from sales, customers, and partners.
  • Monitor adoption, retention, and revenue impact.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • Minimum 2 years of experience in product marketing, go-to-market strategy, or growth marketing, preferably in fintech, SaaS, or technology sectors.
  • Proven track record in planning and executing product launches and go-to-market campaigns that deliver measurable business results.
  • Strong ability to translate technical features into customer-centric value propositions.
  • Familiarity with analytics and reporting tools (e.g., Google Analytics, Looker, Tableau).
  • Curious, proactive, and results-driven, with a passion for understanding customer needs and market dynamics.
  • Highly organised and detail-oriented, able to manage multiple priorities in a fast-paced environment.
  • Collaborative team player with excellent interpersonal and stakeholder management skills.

Bonus points for:

  • Experience working in a fast-paced startup environment.

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