Product Marketing Manager

At ABB, we help industries outrun - leaner and cleaner. Here, progress is an expectation - for you, your team, and the world. As a global market leader, we'll give you what you need to make it happen. It won't always be easy, growing takes grit. But at ABB, you'll never run alone. Run what runs the world.

This Position reports to:

Your role and responsibilities

In this role, you will have the opportunity to represent Building Automation, Smart Building in Singapore to drive sales and market growth. Each day, you will oversee sales and marketing activities and support Sales organizations in driving sales and services for Building Automation. You will also showcase your expertise by defining, planning, and ensuring the implementation of product marketing strategies in line with global product strategy for Building Automation.

The work model for the role is: Hybrid #LI-Hybrid

This role is contributing to the Building Automation in Business Line Smart Building. Main stakeholders are System Integrators and customers who are involved in Building Automation.

You will be mainly accountable for:

• Creating, planning, and ensuring implementation of the local go-to-market product marketing strategy, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy.

• Focusing on achievement of the target set for metrics like total demand orders (by ABB and third-party), growth margin percentage, net price variance, Net Promoter Score (NPS), inventory turn on finished goods, and on-time delivery as requested.

• Evaluating market opportunities, determining appropriate activities aligned with the overall strategy, and coordinating opportunities across local divisions and local business units, as appropriate.

• Ensuring balanced growth for all product lines, product groups, and business units and creating product demand by promoting technical aspects, providing solutions, and utilizing value-based selling approach.

• Provide technical support in the areas of Building Automation.

• Create market pricing relevant to Building Automation products and solution

You will join a high performing team, where you will be able to thrive.

Qualifications for the role

• You are engaged in Building Automation and the Smart Building team with the regional team with at least 8 years of experience in a similar Product Marketing role.

• Prior industry experience with network in M&E Consultants, Architects, Building management, Master system integrator would be preferred and required for this role.

• Possess an enhanced knowledge in HVAC Controls, EDGE and Gateway. Familiar with KNX and HVAC products.

• You are passionate in Product Marketing, innovative, equipped with interpersonal and communication skills to interact with stakeholders and customers.

• Degree in Electrical or Mechanical Engineering.

More about us

ABB Smart Buildings enables optimization of energy efficiency, safety, security and comfort for

any building type, through new installations or retrofit solutions. The Division offers integrated digital technologies to control HVAC, lighting, shutters, and security, in addition to energy distribution solutions including DIN rail products, enclosures and emergency lighting through to industrial plugs and sockets and conventional wiring accessories, accommodating for single family homes, multiple dwellings, commercial buildings, infrastructure and industrial applications. The Division's highly innovative technologies and digital solutions serve rising global demand among real estate developers, owners, and investors for smart building technologies that optimize energy distribution and building automation. The scalable solutions aim to deliver significant sustainable and financial benefits, meeting social and environmental demands, while being able to address even the most complex of customers' carbon reduction strategies.

We value people from different backgrounds. Could this be your story? Apply today or visit to read more about us and learn about the impact of our solutions across the globe.