Senior Partnerships Marketing Specialist

2 weeks ago

Singapore Castlery Full time $90,000 - $120,000 per year

We're rethinking homes for how people really live, and we're looking for a Senior Partnerships Marketing Specialist to join our Growth Marketing team to help shape the future of living—one thoughtful detail at a time.

From strategy to storytelling, Marketing powers brand and business growth at Castlery.

What you'll be doing:

Partnership Management

  • Identify and onboard affiliates that fit our organisation's brand identity, business direction and revenue goals.
  • Own a portfolio of existing partner accounts by building a meaningful relationship with them and negotiate solutions to drive scalability of the partnership.
  • Monitor the success of each account and create tailored strategies to achieve a fruitful partnership, including but not limited to CPA optimisation and media buying that's aligned with our campaign commercial calendar.

Portfolio Ownership

  • Own the channel's OKRs and represent the channel to report the progress of targets attainment in Country meetings.
  • Be innovative in steering portfolio segmentation strategies to diversify the portfolio.

Day-to-day Operations

  • Compile reports on traffic and revenue changes using internal data visualisation tools (PowerBI).
  • Conduct contractual administration and compliance management via our affiliate management platform.
  • Coordinate with internal and external stakeholders to provide end-to-end support for affiliate campaigns.

Cross-functional Initiatives

  • Identify efficiency improvement initiatives for the program and channel processes and negotiate buy-in from other teams to support such initiatives if required.
  • Work with cross-relevance channels such as Influencer Partnerships and Paid/Organic Search to understand industry challenges that may affect the affiliate channel's performance.

What you need to succeed:

  • 3-5 years of experience in affiliate marketing, marketing partnerships, or any relevant role in a front-facing capacity.
  • Familiarity with navigating affiliate management platforms, with a focus on
  • Proven track record in owning a budget and revenue target.
  • Proficiency in data interpretation, visualisation and analysis, with familiarity in data analytics tools (Power BI, Google Analytics) and a sound understanding of multi-attribution analysis and customer journey modelling (e.g. Markov model).
  • Proficiency in English, both verbal and written. Communication with partners based in the US will be required.

Built for Real Life, Designed for What's Next

At Castlery, we've spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.

Now, we're focused on what's next: scaling with care, crafting better experiences, and growing a team that's as intentional as our design philosophy.

If you believe that good homes create good lives, come build with us.

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