Senior Partnerships Marketing Specialist
1 week ago
We're rethinking homes for how people really live, and we're looking for a Senior Partnerships Marketing Specialist to join our Growth Marketing team to help shape the future of living—one thoughtful detail at a time.
From strategy to storytelling, Marketing powers brand and business growth at Castlery.
What you'll be doing:
Partnership Management
- Identify and onboard affiliates that fit our organisation's brand identity, business direction and revenue goals.
- Own a portfolio of existing partner accounts by building a meaningful relationship with them and negotiate solutions to drive scalability of the partnership.
- Monitor the success of each account and create tailored strategies to achieve a fruitful partnership, including but not limited to CPA optimisation and media buying that's aligned with our campaign commercial calendar.
Portfolio Ownership
- Own the channel's OKRs and represent the channel to report the progress of targets attainment in Country meetings.
- Be innovative in steering portfolio segmentation strategies to diversify the portfolio.
Day-to-day Operations
- Compile reports on traffic and revenue changes using internal data visualisation tools (PowerBI).
- Conduct contractual administration and compliance management via our affiliate management platform.
- Coordinate with internal and external stakeholders to provide end-to-end support for affiliate campaigns.
Cross-functional Initiatives
- Identify efficiency improvement initiatives for the program and channel processes and negotiate buy-in from other teams to support such initiatives if required.
- Work with cross-relevance channels such as Influencer Partnerships and Paid/Organic Search to understand industry challenges that may affect the affiliate channel's performance.
What you need to succeed:
- 3-5 years of experience in affiliate marketing, marketing partnerships, or any relevant role in a front-facing capacity.
- Familiarity with navigating affiliate management platforms, with a focus on
- Proven track record in owning a budget and revenue target.
- Proficiency in data interpretation, visualisation and analysis, with familiarity in data analytics tools (Power BI, Google Analytics) and a sound understanding of multi-attribution analysis and customer journey modelling (e.g. Markov model).
- Proficiency in English, both verbal and written. Communication with partners based in the US will be required.
Built for Real Life, Designed for What's Next
At Castlery, we've spent over a decade building a brand people love by designing furniture for real life — durable, beautiful, and made to keep up with change.
Now, we're focused on what's next: scaling with care, crafting better experiences, and growing a team that's as intentional as our design philosophy.
If you believe that good homes create good lives, come build with us.
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