Assistant Manager, Business Development

COMPANY DESCRIPTION

Kaplan Higher Education Academy (Kaplan) is part of Kaplan Inc., one of the world's most diverse education providers and the largest subsidiary of Graham Holdings Company (NYSE:GHC).

Kaplan has welcomed students from over 55 countries and regions. As a Lifelong Integrated Learning Partner, we offer over 450 academic and professional certification programme options* for higher learning and skills development, providing opportunities for individuals to always stay relevant. To date, these opportunities have benefitted more than 100,000 graduates^.

We have a diverse team of individuals dedicated to our mission to help individuals achieve their educational and career goals, and build futures, one success story at a time. Our core values - Opportunity, Knowledge, Support, Integrity and Results - help guide the way we work.

At Kaplan, our employees are our most valuable assets, and everyone's contribution is integral to our success. We have been recognised by The Straits Times, for the second successive year, as being one of Singapore's Best Employers for 2023. This large-scale and comprehensive study assessed the attractiveness of organisations in Singapore based on an independent employee survey.

We strive to continue providing a professional, positive and stimulating work enviroment with plenty of room for initiatives, so that our employees can thrive with us. If you are seeking opportunities for growth, we welcome you to write to us

• Based on full-time and part-time study modes across programmes offered at Kaplan.

^Total Diploma and Degree graduates from Kaplan from 2007 to 2023.

DESIGNATION : Assistant Manager, Business Development

RESPONSIBILITIES

THE ROLE: Assistant Manager, Business Development

The Assistant Manager will be responsible for developing and managing strategic relationships with corporate partners and educational institutions to drive enrolments for Kaplan Singapore's diploma, UG and PG programs. The role focuses on two key functions:

• Expanding the B2B corporate client base through partnership outreach and training solutions.

• Collaborating with educational institutions to promote diploma programs and generate referral pipelines.

Key Roles and Responsibilities:

Corporate Outreach

• Identify, engage, and secure partnerships with corporates, SMEs, and government-linked companies to promote Kaplan's Diploma, UG and PG offerings.
• Develop customized corporate training proposals in collaboration with academic and product teams.
• Manage and grow corporate accounts through relationship building and regular engagement.
• Represent Kaplan at corporate events, HR conferences, and networking sessions.
• Work closely with Marketing to design campaigns targeted at corporate learning and upskilling initiatives.
• Track and report on partnership pipelines, conversion rates, and corporate engagement activities.

School Outreach

• Build and maintain relationships with education institutions to promote Kaplan diploma, UG and PG programs.
• Conduct school visits, info sessions, and outreach talks to educate students, on Kaplan's academic pathways.
• Develop referral programs and manage incentive structures for Education Institution partners.
• Coordinate with internal teams to ensure smooth referral processes and track performance.

QUALIFICATIONS

• Candidates should possess at least a Bachelor's degree in Business, Marketing, Communications, or related field
• Minimum of 3 to 5 years of experience in sales, partnerships, or education business development. Prior experience in the education or training sector will be strongly preferred.
• An ideal candidate should have strong communication, presentation, and relationship management skills.
• Experience in B2B business development or educational sales.
• Ability to plan and execute marketing and partnership campaigns.
• Self-motivated, results-oriented, and capable of working independently.
• Good understanding of Singapore's education landscape and Business development.

OTHER INFORMATION

• Working Hours: Monday to Friday, 9am to 6pm.
• Work Arrangements: Hybrid (Blend of in-office and remote work)
• Location: Wilkie Edge and Odeon 331/333