Graphic Designer

4 days ago


Toa Payoh, Singapore SWATOW RESTAURANT PTE. LTD. Full time $30,000 - $36,000 per year

Salary : $2500 TO $3000/ MONTH (Depending on experience)

Job Scope – Graphic Designer (Marketing Department)

We are looking for a Graphic Designer to join our team at our Chinese restaurant.

1. Branding & Visual Identity

  • Ensure all marketing materials follow the restaurant's brand guidelines, theme, and cultural aesthetics.
  • Maintain consistent visual identity across all physical and digital platforms.

2. Marketing Collateral Design

  • Design posters, banners, standees, tent cards, table cards, and menu inserts for promotions, festive campaigns, and dine-in experience.
  • Create seasonal designs for festive seasons.
  • Produce packaging designs for takeaway/delivery items (e.g., boxes, stickers, labels).

3. Social Media & Digital Content

  • Design static posts and digital ads for platforms such as Facebook, Instagram, TikTok, and Xiaohongshu (小红书).
  • Create eye-catching visuals for online promotions, new product launches, and festive announcements.
  • Edit and enhance food photos for digital marketing.

4. Website & Online Platforms

  • Support updates to restaurant website visuals (banners, promo graphics, new product highlights).
  • Create graphics for online platforms.

5. Advertising & Promotions Support

  • Prepare artwork for print and digital advertisements (newspaper ads, online ads, EDM banners).
  • Design promotional materials for special events, banquets, corporate functions, and seasonal campaigns.

6. Photography & Videography Support

  • Take or assist in taking high-quality food photos and short promotional videos.
  • Edit photos and videos for marketing and internal use.

7. Collaboration with Marketing & Operations

  • Work closely with the Marketing Department to conceptualise campaigns and visuals.
  • Coordinate with Operations teams for on-site display materials and signage requirements.
  • Liaise with printers, vendors, and suppliers for production of marketing materials.

8. Administrative & File Management

  • Maintain a library of design assets, photos, and artwork files.
  • Ensure timely delivery of artwork according to campaign timelines.
  • Prepare final artwork (FA) files for printing and verify proof prints when needed.

9. Creative Concept Development

  • Produce fresh, culturally appropriate design concepts that align with Chinese cuisine and traditional elements.
  • Contribute ideas for improving customer engagement and brand image.

10. Requirement

  • Must be able to read, write, and speak Chinese to handle Chinese copywriting, traditional festival themes, menu items, and culturally based design elements.
  • Diploma/ Degree in Marketing, Mass Communication, Business Studies or other relevant disciplines

· Advantageous to have Adobe, Illustrator, Canva and other graphic software knowledge

  • Experience in digital and social media campaigns and using marketing platforms

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