Assistant Manager, GTM

4 days ago


Singapore Samsonite Full time $60,000 - $120,000 per year

Position Summary

We are looking for a passionate and versatile GTM Specialist / Graphic Design who can bridge creative design and marketing execution. This role is ideal for someone with a strong design foundation who is eager to expand into marketing — supporting product launches, retail communications and go-to-market activities.

The role requires close collaboration with the product, communications and digital teams to ensure consistent storytelling and visually engaging communication across all touchpoints.

Key Responsibilities

Creative Design

  • Design and adapt key visuals, retail POS materials, Product materials, and presentation decks based on brand guidelines.
  • Support product launch toolkits including packaging mock-ups, display graphics, and event materials.
    Ensure design quality, consistency, and timely delivery across regional markets.

Marketing & GTM Coordination

  • Support regional go-to-market plans, coordinating timelines, deliverables, and campaign assets.
  • Liaise with local markets to gather marketing requirements and ensure campaign readiness.
  • Assist in preparing marketing calendars, launch summaries, and post-campaign reports.
  • Collaborate with external agencies or vendors for production and creative adaptation.
    Track asset deployment and help maintain the marketing asset library.

Brand & Communication

  • Uphold and evolve brand identity through visual storytelling.
  • Participate in brainstorming sessions for new campaign ideas and product positioning.
  • Contribute to improving internal communication and presentation quality across the region.

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