Business Development Manager

2 weeks ago

Newton, Singapore Sheraton Towers Singapore Hotel Full time $80,000 - $120,000 per year

KEY RESPONSIBILITIES:

Sales & Business Development


• Identify and develop new MICE business opportunities for the hotel.


• Maintain and grow relationships with key accounts, agencies, and intermediaries.


• Respond to MICE-related RFPs, prepare proposals, and negotiate contracts.


• Achieve and exceed MICE segment revenue targets and KPIs.


• Represent the hotel at industry trade shows, networking events, and sales missions.

Account Management


• Serve as the primary point of contact for MICE clients from initial inquiry through event execution.


• Understand clients' objectives and tailor event solutions accordingly.


• Maintain detailed records in the CRM system (e.g., Salesforce).


• Conduct regular account reviews and client meetings to strengthen relationships.

Collaboration & Execution


• Work closely with the Events, Banquets, and Operations teams to ensure seamless event delivery.


• Participate in daily/weekly business review meetings to forecast and strategize.


• Monitor competitor activity and market trends to inform sales strategy.

Reporting & Analysis


• Prepare and present sales reports, forecasts, and market insights to senior management.


• Monitor performance metrics and analyze the success of MICE campaigns and promotions.

Qualifications:


• Bachelor's degree in Hospitality, Business, Marketing, or a related field.


• Minimum 3-5 years of sales experience in the hospitality industry, with a focus on MICE.


• Strong network of MICE-related contacts, both domestic and international.


• Excellent communication, negotiation, and presentation skills.


• Strong organizational and time-management abilities.


• Proficient in sales software and hotel systems (e.g., Delphi, Opera, Salesforce).


• Fluent in [English + other languages as required].

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