Partnerships Experience Manager
1 week ago
THE ROLE
UPA Asia (UPAA) is looking for ambitious and motivated teammates to be pioneers in driving the growth of Pickleball in Asia.
The Partnerships Experience Manager is responsible for leading the day-to-day activation and fulfillment of sponsorship deals. This role works with internal departments and external brand partners to ensure contractual deliverables are met, driving ROI and strengthening partner relationships. You are highly organized, solution-oriented, and motivated to create impactful brand integrations. The ideal candidate has experience in servicing brands in Asia, with an understanding of the evolving pickleball landscape.
KEY RESPONSIBILITIES
1. Manage sponsorships
Serve as the primary point of contact for partners.
Manage end-to-end execution of sponsorships, ensuring timely and accurate delivery of all contractual assets and obligations.
Support partners on-site during events and activations.
Ensure all activations are aligned with brand standards, legal requirements, and partner expectations.
2. Data & Strategic Insights
Track and report on sponsorship performance.
Identify opportunities to strengthen partnerships through upsells, value-added initiatives and unique activations.
Provide insights to contribute to UPA Asia's commercial growth strategies.
Monitor trends in the pickleball and sponsorship landscape to shape future activation strategy.
3. Be a team player
Work closely with sponsorship sales team.
Collaborate with other internal teams such as events, operations, marketing and media.
Have a solution-oriented mindset and can-do spirit.
SKILLS & QUALIFICATIONS
3+ years of experience in sponsorship, marketing or business development.
Good understanding of branding and commercial processes.
Excellent communication, negotiation, and relationship management skills with a client-first mindset.
Proven ability to manage multiple projects, partners, and deadlines in a fast-paced, multicultural environment.
Excellent written and verbal communication skills; multilingual ability (Mandarin, Vietnamese, or other Asian languages) is a strong advantage.
Proficiency in Microsoft Office Suite (PowerPoint, Excel, Word).
Knowledge of pickleball is a plus.
ADDITIONAL REQUIREMENTS
Willingness to travel across Asia for events event execution and partner support.
Ability to work non-traditional hours, including evenings and weekends, during key events.
ABOUT UPA ASIA
The fastest growing sport in the US is coming to Asia. Pickleball, a sport combing the elements of Tennis, Badminton and Pickleball, is fun, social and accessible, making it easy to pick up and love.
The UPA manages PPA Tour, the premier tour with the world's best players contracted exclusively, and Major League Pickleball, where 22 teams are owned by influential businessmen and celebrities. UPA Asia launched in 2025 with a series of events in iconic locations, bringing together the top pros of the region and the world for the first time.
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