Director of Marketing Operations
3 days ago
A leading data center provider in Singapore, delivering secure, scalable, and high-performance digital infrastructure solutions. Clients include hyperscale enterprises, telecom operators, government agencies, and large corporations across the region.
The Lead Management Director will design and execute the end-to-end lead generation, qualification, and conversion framework. The role works closely with Marketing, Sales, and Operations teams to build a measurable customer acquisition funnel and drive revenue growth in the dynamic data center sector.
Key Responsibilities:
- Develop and implement a global lead management strategy and governance framework.
- Design and optimize lead qualification models (MQL, SQL, Opportunity).
- Build and manage centralized CRM dashboards to track lead visibility, conversion, and performance metrics.
- Collaborate with Marketing and Regional Sales teams to ensure high-quality lead flow and feedback mechanisms.
- Establish standardized lead scoring, nurturing, and re-engagement processes.
- Bachelor's / Master's degree in Marketing, Business Administration, or related field.
- 10+ years of experience in B2B marketing/sales, with at least 5 years in lead management or demand generation.
- Strong analytical and strategic planning skills.
- Experience with CRM systems and lead management tools.
- Proven ability to lead cross-functional teams and implement scalable processes.
- Experience in technology, IT services, or data center industry is preferred.
- Lead a global lead management function in a fast-growing data center environment.
- Collaborate with cross-regional teams and stakeholders.
- Drive measurable business impact in a critical technology sector.
- Competitive compensation and benefits package.
Interested candidates, click Apply Now / reach out to HR)
Only shortlisted candidates will be notified for an interview.
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