Regional Director

2 weeks ago

Downtown Core, Singapore A Plus Manpower Services Pte. Ltd Full time $120,000 - $240,000 per year

Job Title: Regional Director

Location: Singapore

Reports to: General Manager (GM)

Core Responsibilities

  • Develop and execute the overall business development strategy, sales targets, and budgets for the Singapore, Malaysia, and broader Southeast Asian markets.
  • Conduct in-depth analysis of market dynamics, the competitive landscape, and consumer trends to provide a basis for decision-making on product positioning, channel strategy, and marketing.
  • Distributor (Trade Business - TB) Business: Identify, onboard, and manage high-quality regional distributors and wholesalers. Build a broad and well-structured distribution system and support them in achieving their sales targets.
  • Retail (Trade Customer - TC) Business: Lead the business development for high-end physical retail stores, including but not limited to premium mall counters, brand experience stores, chain pharmacies, and health food specialty stores. Establish and manage direct or cooperative retail networks.
  • Develop Traditional Channels: Leverage your industry resources and BD expertise to rapidly penetrate and cultivate traditional channels such as Traditional Chinese Medicine (TCM) halls, premium gift channels, and private domain/loyalty networks.
  • Proactively explore and establish partnerships with modern channels, such as large-scale supermarket chains, cross-border e-commerce platforms, high-end gyms, private clinics, corporate wellness programs, and other new retail models.
  • Build, train, and develop a high-performing regional sales and marketing team. Set clear KPIs and motivate the team to achieve its goals.
  • Foster a proactive and driven team culture to enhance the team's overall professional capabilities and effectiveness.
  • Personally responsible for establishing and maintaining long-term, solid partnerships with the region's most important strategic clients, channel partners, and Key Opinion Leaders (KOLs).

Requirements

  • A minimum of 8 years of experience in the health supplements, premium tonics, Traditional Chinese Medicine (TCM), or broader health and wellness industry, with at least 3 years in a comprehensive regional management role.
  • Must have top-tier Business Development (BD) skills: A proven track record of successfully building new markets and channels from the ground up.
  • Must have demonstrable experience in developing and managing both traditional channels (e.g., pharmacies, health supplement stores) and modern channels (e.g., chain supermarkets, new retail).
  • A deep understanding of raw herbs and dietary supplement products, including their market characteristics and consumer profiles.
  • Possession of an extensive local network of retail contacts and distributors is highly preferred.
  • An entrepreneurial mindset, results-oriented, and able to work well under pressure.
  • Excellent leadership, communication, negotiation, and strategic thinking skills.

A PLUS MANPOWER SERVICES PTE LTD  EA License No. 16C8280 MOM Reg No. R

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