Digital Marketing Executive

2 weeks ago


East Region, Singapore HQ Gano Singapore Pte Ltd Full time $60,000 - $120,000 per year

Responsibilities for this role:


• Manage and maintain the company's e-commerce platforms (Shopee, Lazada, Shopify, etc.), including product listings, promotions, and customer inquiries, as well as handling order fulfilment such as packing and shipping.


• Optimize website design to improve user experience on websites based on company online strategy.


• Handle uploading/updating of products on the website, edit photos / copywrite to ensure products displayed correctly with detailed product information and compelling descriptions together with related product contents


• Create advertising materials for products


• Track site performance and product updates


• Implement online sales and marketing strategies to generate interest and create awareness.


• Generating online traffic and process website order to increase profitability.


• Create and execute digital marketing campaigns, social media marketing campaigns, retargeting campaigns, and other campaigns, including newsletters for subscribers


• Maximize SEO rankings


• Able to construct SEM campaign and measurement


• Set up weekly reporting trackers using Google Analytics.


• Create campaigns to promote the company's products/services by blasting promotions via email, social media, WhatsApp, WeChat etc.


• Compile periodic market analysis and report


• Address all queries from webstore visitors/customers on a timely & courteous


• Liaise with partners to explore collaboration opportunities and business growth.

Requirements:


• Bachelor's degree or diploma in the relevant field


• Minimum 2 years of experience managing and e-commerce site


• Knowledge of Photoshop, Adobe Illustrator, Canva, managing

online shopping platforms


• Adobe creative suite skills, Excel skills.


• Good spoken/Written English & Chinese communication skills



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