Digital Marketing Executive APAC

4 days ago

West Region, Singapore Dynamic Human Capital Pte Ltd Full time $60,000 - $120,000 per year


• Cable Industry

• Excellent Perks and Supportive Work Environment

• Medical, Dental & Insurance Benefits

• Well-Established Company

• Immediate Vacancy

Your New Company:The company is operating primarily in the electrical and industrial manufacturing industry, specifically in the cabling and connectivity solutions sector. The company provides products and services for industries requiring reliable and high-performance electrical and communication systems.

Job Summary:

The role of a Digital Marketing Executive is required to manage Group's digital presence across the region, driving brand visibility and lead generation. Key responsibilities include executing SEO/SEM, social media, email marketing, and digital campaigns, while ensuring alignment with global strategy and adapting to local market needs. A data-driven and creative approach is essential to optimize performance and support business growth.

Job Descriptions :

  • SEO Management

  • Conduct keyword research and optimize content for APAC markets.

  • Perform on-page SEO (meta, titles, headers, content).
  • Support technical SEO audits and coordinate fixes with developers.
  • Monitor SEO performance via Econda Analytics, Google Search Console, etc.
  • Stay updated on AI trends impacting SEO (AI Overviews, AEO, generative AI).

  • SEM Campaigns

  • Support planning and execution of paid search campaigns (Google Ads, Bing, Baidu, Naver).

  • Manage and guide local agencies on keyword strategy, ad copy, and targeting.
  • Track agency performance and recommend optimizations in bids, budget, and strategy.

  • Content & Website

  • Assist with website updates, content optimization, and user experience.

  • Ensure website health and SEO readiness.

  • Reporting & Analysis

  • Track and report on key metrics (orders, revenue, ROAS).

  • Provide insights and recommendations to improve performance.

  • Collaboration

  • Align with regional/local teams to support business objectives.

  • Work with global SEO/SEM lead to share best practices and implement global initiatives.
  • Contribute to APAC-focused digital projects.

Job Requirements :

  • Bachelor's degree in Marketing, Business, Communications, or a related field.
  • 2-3 years of proven experience in digital marketing with a strong focus on SEO and SEM.
  • Hands-on experience with Econda Analytics, Google Search Console, Google Ads, Microsoft Bing, Baidu, Naver is essential.
  • Familiarity with SEO tools (e.g., SEMrush, Ahrefs, Moz) is a strong plus.
  • Understanding of digital marketing principles and best practices.
  • Demonstrated interest in and willingness to learn about the impact of Artificial Intelligence on search engine optimization and marketing.
  • Experience in a B2B environment or the manufacturing/industrial sector is a plus.

HOW TO APPLY:

Interested applicants, please send in your resume by clicking "Apply Now".

By submitting any application or resume to us, you will be deemed to have agreed and consented to us disclosing your personal information to prospective employers for their consideration

We regret to inform that only shortlisted candidates will be notified. All applications will be treated with the strictest confidence.

Chan Ngai Kuan, Elise

Dynamic Human Capital Pte Ltd

Registration number: R1548771

EA Licence No: 12C6253

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