Market Intelligence
5 days ago
THE CONTEXT _________
LVMH Beauty Travel Retail APAC, based in Singapore is supporting the business for the region
YOUR IMPACT _________
The
Market Intelligence & Business Analyst Manager is responsible to
deliver all market intelligence and build compelling analysis to support
the business and the decision-making process across the organization to
drive growth based on market data findings and insights.
This
position provides leadership and expertise to define & implement
all market reporting/ dashboards / consolidations requirements to
monitor LVMH Beauty TR APACs performance in market. It will gather all
available data and market knowledge to generate market insights to
identify avenues for optimization, new opportunities, and drive growth.
The
Market Intelligence & Business Analyst team operates as the Center
of Excellence (COE) on actionable insights in the areas of Market
Analysis & Research (business analytics, opportunities),
Consumer/Shopper Behavioral Research (trends, needs, motivations,
purchase habits) and User/Product Research (user perception &
attitudes, product evaluation). The candidate will play a pivotal role
in leading a team of talented market experts/analysts and engage the
rest of the functions, in accordance with the organizations market
insights needs and business objectives.
YOUR MISSION _________
1. Market Intelligence & Insights
-
Define & implement all market reporting/dashboards/consolidations
requirements to monitor LVMH TR APACs performance in market
- Gather all available data and market knowledge to generate market insights, identify opportunities and drive growth
-
Build appropriate business intelligence on past trends to build future
forecasting tools to support the Business strategy. Enable processes
that ensure accuracy of market trends forecasting.
- Improve data collection from retailers follow up data mapping
- Provide LVMH data to data provider and perform quarterly analyses based on competitors data
- Issue monthly traveler analysis + projection identify opportunities / risk
2. Business Intelligence Partner with brands
-
Provide Market analysis: budget and 3 years Strat plan, market trends.
Lead Quarterly Insights Meetings to ensure bottom-up and top-down
intelligence & sharing
- Based on Sell-out performance, prepare a monthly analysis and identify business opportunities
-
Lead cross-collaboration on market research, advanced analytics
initiatives, stay informed on market insight advances and develop/mature
the Center of Excellence (COE) on Insights. Communicate strategy and
analytic results in an actionable and non-technical manner to department
leaders
- Lead a core analysis of TR APAC price strategy to support brand price positioning
- Evaluate market trends with concrete recommendations for optimization of business TR APAC portfolio and strategy
-
Conduct routine business analysis including key drivers and
opportunities for improvement. Lead ad hoc business analysis on key
issues such as innovation performance, event/seasonal performance,
business segment performance, etc.
- Partner with key members of Marketing, Finance, Sales teams to identify and operationalize opportunities for growth
- Partner with regional teams and recommend global implications
- Conducts competitive benchmarking to evaluate companys position vs. competitors, recommend opportunities for improvements
3. Team/Projects
-
Animate an expert team, implement process and consistency across
segments and build the data analysis capabilities in close collaboration
with other business teams
- Work closely with HQ to support IT tool projects
- Provide data to the Group: monthly request, projects, ..
- Ready to go formats/templates
WHAT YOU OFFER _________
Bachelors degree (Masters/Advanced degree preferred) in Business or quantitative discipline
7/10+ years of progressive business experience in market research, business analytics, data-driven decision making
Experience
working in a retail or fast-moving consumer goods company and/or data
analytic supplier with track record of working in multiple data science
focused projects
Experience leveraging analytics and insight synthesis
Working knowledge in visualization platforms and customization (Power BI, Tableau etc)
Fluent in English and mandarin
Key competencies
-
Demonstrate effective team and project management including setting
appropriate action standards, selecting and guiding suppliers, managing
within budget and schedule constraints, and, delivering actionable
results with globally scalable solutions
- Leader as well as team player with ability to build and manage key relationships
- Excellent communicator with ability to distill complex issues into clear, concise communications
- Excellent problem-solving skills and experience analyzing large amounts of data.
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