Branding Manager

1 week ago

Singapore FANDOM GLOBAL PTE. LTD. Full time

We are Fandom.

Fandom aims to provide a platform where creators can monetize the contents uploaded on their social media accounts using NFTs.

Our services will offer an interactive and engaging experience for both creators and fans.

Fandom does not compete with social media platforms, but rather complement their blind spots. Currently, TikTok is the largest platform for short video content with about 1 billion active users. We have signed a partnership agreement with TikTok as our initial partner to help billions of TikTok users to monetize their contents.

Once we grow our platform and have more users, we plan to reach out to other platforms such as YouTube, Instagram, etc. By collaborating with social media giants, Fandom will gain access to billions of active users, and social medias will be able to provide new and creative monetization solutions to their creators.

**Roles & Responsibilities**:

- Drive and implement new ideas, strategies and branding plans that will help to elevate our brand.
- Responsible for defining product positioning, implementing go-to-market and conducting inbound for the market
- Delivering market and consumer insights by conducting research and competitor tracking, summarizing the methodology and key approach for ops and Marketing team
- Partner with global and regional team(s) to activate and adopt attraction strategies for APAC markets and initiatives including but not limited to content development, media campaigns, and channel/audience growth
- Collaborate with our global team to create impactful ideas and campaigns that bring our brand to life
- Research, design, strategize, implement, and measure marketing campaigns both social and offline
- Produce social content from scratch, including text, images, videos.
- Able to drive projects independently with multiple stakeholders across functions and regions.

**Qualifications**
- Bachelor's degree or above, major in Marketing, Communication and Journalism, Digital Marketing is highly preferred
- 1+ year experience in communications, social media marketing, or creative (brand or agency) required; experience on global market is preferred.
- Familiar with crypto/web3 or NFTs
- Strategic thinker with a track record in branding management and ability to translate business goals to marketing strategy and execution.
- Natural collaborator and strong communicator who can build strong relationships with colleagues across our global team.
- Experience in developing copy, messaging and launching campaigns.
- Good at writing, content generation, market research and data analysis.
- Excellent project management skills, with the ability to balance multiple priorities in a fast-paced environment.
- English proficiency

**Salary**: Up to $10,000.00 per month

**Education**:

- Bachelor's or equivalent (preferred)

**Experience**:

- Marketing: 2 year (preferred)
- blockchain: 2 year (preferred)

**Benefits**:

- Flexible schedule
- Work from home

Schedule:

- Flexible hours

**Experience**:

- web3: 2 years (preferred)
- BLOCK CHAIN: 3 years (preferred)

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