Group Marketing Director

1 week ago

Singapore HENATENN HOLDINGS PTE. LTD. Full time

**Key Responsibilities**:

- Develop and implement integrated marketing strategies that align with the business objectives of both premium retail and marketing expansion divisions.
- Develop and manage the marketing budget, ensuring optimal allocation of resources to achieve strategic objectives.
- Monitor and analyze the effectiveness of marketing initiatives, adjusting strategies and investments as needed to maximize ROI.
- Drive synergy across marketing initiatives to maximize brand impact and investment efficiency.
- Identify emerging market trends and consumer insights to inform strategic decision-making and innovation. Implement innovative campaigns that engage consumers and drive brand loyalty across multiple channels.
- Collaborate with brand partners and principals, retail team, operations and other departments to ensure execution excellence.
- Lead and inspire a diverse team of marketing professionals, fostering a collaborative and high-performance culture.
- Prepare and present regular performance reports and recommendations to senior management.

**Requirements/ skills**:

- Minimum of 10 years of experience in marketing, with at least 5 years in a senior leadership role within a premium retail or marketing expansion environment.
- Proven experience in leading integrated marketing campaigns, managing large teams, and driving strategic initiatives.
- Demonstrated success in managing significant marketing budgets and delivering measurable results.
- Exceptional strategic thinking and problem-solving abilities.
- Strong leadership and team management skills, with a track record of building and leading high-performing teams.
- Excellent communication and interpersonal skills, with the ability to influence and engage stakeholders at all levels.
- Proficiency in data analysis and performance metrics to drive decision-making and optimize marketing efforts.

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