Commercial Capabilities and Customer Marketing

16 hours ago

Singapore EDRINGTON SINGAPORE PTE. LTD. Full time

Reporting to the Commercial Capabilities and Business Development Director (APAC), the Commercial Capabilities and Customer Marketing Manager (APAC) will play a critical role in:

- Boosting commercial data generation and stepping up our channels and customers knowledge across APAC to derive strategies, for local Trade Marketing and Commercial teams, new launches and on-going improvement of our brands presence and commercial performance with key customers / partners.
- Driving execution of our Strategic Priority across APAC focusing on materials as well as on the perfect serving of our brands (focusing on The Macallan).
- Tracking of our brands commercial excellence through commercial dashboards
- Tracking pricing and net-net positions across APAC and in recommended adjustments for consistency and CBD risks avoidance.
- Supporting Regional Management on pricing strategy and revenue per channel optimisation

**Responsibilities**:

- Plan and drive local Trade Marketing and Commercial teams for perfect tiering of local distribution.
- Optimised allocation planning across all channels.
- Merchandising guidelines for permanent and temporary, and properly adjusted as per distribution quality tiering.
- Commercial dashboard generation and on-going optimisation.
- Management of / interface with Salesforce.
- APAC pricing landscape maintenance, Gross-to-Net, commercial terms improvement and revenue optimisation.
- Retail and eCommerce operational excellence
- Outline brand-building, revenue acceleration opportunities, support Joint-Business Plans and commercial negotiations with customers and partners
- Track key competitors’ activity and share markets best practice.
- Help local teams assess targeted venue and partner with Marketing for selected key venues.
- In charge of Campaigns and New Product launches by providing tools for Promoter Training and Customer engagement
- Provide customised programming and shopper marketing activation in line with channel.
- Partner with local Trade Marketing and Commercial teams to ensure smooth rollout.
- Aim to drive traffic and increase basket size by optimising current assets.

Create merchandising and facing guidelines for off-premise

**Skills and Experience**

To succeed in this role, you will have a strong personality with a highly developed interpersonal skillset. You will also have the following core capabilities:

- Min. 10 years of experience in Consumer Goods / FMCG, track record of success in Trade Marketing / brand activation, joint customer business planning.
- Strong commercial acumen: prior commercial, channel management, Trade Marketing experience (incl. Merchandising),ideally at regional / cross-country level.
- High affinity with Luxury categories and understanding of Luxury Retail.
- Collaboration skills and strong capacity to engage stakeholders (internal and external) along same vision
- Strong analytical skills and a methodical mindset.

Do specify your current and expected remuneration in your CV.

  • Commercia Capabilities and Customer Marketing

    16 hours ago

    Singapore Edrington Full time

    **Requisition Id**:1459**Location**:Singapore, SG, 18961About Edrington Edrington’s vision is to give more by crafting exceptional ultra-premium spirit brands. The Macallan is our central focus, supported by Highland Park and The Glenrothes in the fast-growing single malt category and Naked Malt in the blended malt category. Our portfolio is completed...

  • Apac Sales

    4 days ago

    Singapore HEINEKEN ASIA PACIFIC PTE. LTD. Full time

    **Job Purpose: To empower and enable sales organization - sales force effectiveness, based on the sales transformation strategy (Route-to-Consumer, Revenue Management Growth, Trade Marketing) develop and deploy the salescapabilities and trade marketing agenda for OPCOs. **Roles & Responsibilities**: A. Develop and embed a tailored capability plan for the...

  • Commercial Finance Business Partner

    2 weeks ago

    Singapore RIO TINTO COMMERCIAL PTE. LTD. Full time

    Why explore Make a difference in a commercial organisation and to our Iron Ore & Copper businesses Shape our strategy and bring strong financial and commercial acumen to advise on complex but exciting projects With the Iron Ore & Copper Sales & Marketing VPs, own the revenue performance analysis and KPI's to influence future performance and support its...

  • Apac Capability Development Director

    4 days ago

    Singapore Johnson & Johnson Full time

    Responsible for leading the APAC Capability Development Centre of Excellence (CoE) to ensure the APAC JJIM organisation identifies, monitors, and builds capabilities that are required to execute our commercial strategy and makes us competitive in the short and long-term. This is achieved through direct leadership of the Capability Development CoE (incl....

  • Head Strategy, Commercial Excellence and Regional Marketing

    3 days ago

    Singapore Johnson & Johnson Full time

    **Job Function**: Marketing **Job Sub Function**: Strategic Marketing **Job Category**: People Leader **All Job Posting Locations**: SG003 Science Park Drive (Ascent) Johnson & Johnson is seeking a Head Strategy of Commercial Excellence and Regional Marketing to join our SEA & India Commercial team in Singapore. Caring for the world, one person at a time...

  • Commercial Market Service Development Manager

    1 week ago

    Singapore beBeeCommercial Full time

    Job Summary">This role focuses on enhancing customer service strategies for the commercial market. The ideal candidate will have expertise in managing delivery and service teams, with a strong understanding of project delivery backgrounds and capabilities.">The selected professional will be responsible for conducting regular business benchmarking, developing...

  • Vaccines Market and Commercial Activation Excellence Director

    2 weeks ago

    Singapore Takeda Full time

    Vaccines Market and Commercial Activation Excellence Director Join to apply for the Vaccines Market and Commercial Activation Excellence Director role at Takeda Vaccines Market and Commercial Activation Excellence Director Join to apply for the Vaccines Market and Commercial Activation Excellence Director role at Takeda By clicking the "Apply" button, I...

  • Vaccines Market and Commercial Activation Excellence Director

    2 weeks ago

    Singapore Takeda Full time

    Vaccines Market and Commercial Activation Excellence Director Join to apply for the Vaccines Market and Commercial Activation Excellence Director role at Takeda Vaccines Market and Commercial Activation Excellence Director Join to apply for the Vaccines Market and Commercial Activation Excellence Director role at Takeda By clicking the "Apply" button, I...

  • Executive, Commercial

    2 days ago

    Singapore Vallianz Holdings Limited Full time

    **WE ARE HIRING** **Executive, Commercial **Who are we?** Vallianz Holdings Limited is a well-established operator of offshore support vessels (“OSVs”). For close to 30 years, we have answered the needs of the global energy industry through well - implemented integrated offshore marine solutions with a progressive yet pragmatic vision, and a team of...

  • Customer Success Manager, Commercial

    2 weeks ago

    Singapore Sayari Full time

    POSITION DESCRIPTION The Customer Success Managers (CSM) help Sayari's existing clients effectively leverage Sayari solutions and deepen our relationships within client organisations. The CSM plays a vital role in ensuring that our customer fully realises a return on their investment in Sayari products by understanding our clients' priorities and designing...