Integrated Marketing Executive

2 weeks ago

Singapore TECHTV NETWORK PTE. LTD. Full time

**INTEGRATED MARKETING EXECUTIVE (DIGITAL & SOCIAL MEDIA)**

Here’s a chance to be part of a vibrant start-up culture that is driven by passion to impact the world of Asian esports to a global audience.

Join TechStorm as our _Digital Ambassador _to drive our brand further to 100 million esports and tech fans across the world.

**Responsibilities**:

- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
- Grow our social media presence across all digital channels
- Identify trends and insights, and optimize spend and performance based on the insights
- Brainstorm new and creative growth strategies
- Plan, execute, and measure experiments and conversion tests
- Collaborate with internal teams to create landing pages and optimize user experience
- Collaborate with agencies and other vendor partners

**Must-have skills sets**

5 years’ experience in the following:

- a) SEO and SEM
- b) Paid Social Media Advertising
- c) Event marketing
- d) Content marketing
- f) Mobile Marketing

Knowledge of the tools such as:
a) Hootsuite

b) Tweetdeck

c) Facebook Insights

d) Twitter analytics

e) Google analytics

Basic design skills, with experience in using the following or similar:
a) Adobe Photoshop/GIMP/Canva

b) Adobe Illustrator

c) Adobe PageMaker

d) MS Powerpoint
- Basic knowledge of html coding for website management is preferred
- Experience in media industry and event marketing is preferred
- Proven track record of good project management skills, KPIs delivered Business or Marketing degree or equivalent strong written and spoken skills in English language plus one Asian vernacular

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