
Digital Marketing Executive
2 weeks ago
About Us:
Perfect Pairing is a modern matchmaking company that believes in helping genuine people find meaningful connections beyond the swipe culture. Our brand focuses on real love, lifestyle, and trust. We are expanding and looking for a passionate individual to help grow our presence across social and digital platforms.
Your Role:
You will drive online visibility, attract leads, and support customer growth for our Singapore and regional markets.
**Responsibilities**:
Plan, create, and manage content for Instagram, TikTok, and Facebook
Assist with basic ad campaigns (Facebook Ads, Meta Boost, TikTok)
Coordinate and track lead generation activities (sign-ups, inquiries)
Monitor and reply to comments/DMs professionally (with guidance)
Work with founder and creative team to develop brand campaigns
Handle basic SEO and website update suggestions (optional but good to have)
Report weekly engagement and performance metrics
Suggest and test creative marketing ideas or trends to increase reach
**Requirements**:
Diploma or Degree in Marketing, Communications, or Business
1-3 years of relevant experience (or a strong portfolio for juniors)
Strong command of English (Bonus: Chinese or Malay bilingual)
Familiar with Canva, Meta Ads, IG Reels, TikTok trends
Creative, responsible, self-driven, and proactive in suggesting ideas
Interest in dating, human connection, or lifestyle topics a plus
Able to work remotely and independently with weekly check-ins
Pay: From $2,000.00 per month
**Benefits**:
- Flexible schedule
- Work from home
Schedule:
- Day shift
- Late shift
- On call
- Weekend availability
Work Location: Remote
Expected Start Date: 21/07/2025
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