Social Media Strategist

**Trident Digital is looking for ONE Social Media Strategist to Add to Our Team**

**Type of Employment: Full-Time Position**

As the Social Media Strategist of our company, you will work directly with the Founder and other leaders of the company. You are responsible for brainstorming, executing, and analysing marketing campaigns and/or strategies for our clients. You are also responsible for setting and aligning the initial brand direction for our clients in the Setup Phase so that the creative team can execute it in the Fulfilment Phase.

Since marketing campaigns and/ or strategies determine the client’s results and ROI, your position will play an important role in the team’s success.

**[YOUR RESPONSIBILITIES IN ORDER OF PRIORITY]**

Responsibility 1 - Planning Campaigns and Strategies (External):

- To understand the client’s target audience, value proposition and positioning inside out.
- Set specific marketing goals such as KPIs that align with the overall direction and business goals.
- Brainstorm digital campaigns and strategies for our clients such as giveaways so that they receive significant results such as leads or enquiries.
- To participate actively in Progress and Strategy calls with the client to update the client of the campaign progress.

Responsibility 2 - Maintaining Brand Consistency (External):

- Liaising with the creative team to brainstorm and develop the client’s Brand Blueprint.
- To participate actively in Brainstorming calls with the team to set the branding and marketing direction for the client.
- To vet, approve and give recommendations for key documents in the Setup Phase such as the Content Document, Brand Guidelines and so on.
- Ensure brand consistency and alignment for all our clients through the various marketing channels and make adjustments, if necessary.

Responsibility 3 - Research (External):

- Conduct in-depth research to identify new market opportunities and consumer preferences to support campaign creations.
- Track and measure marketing outcomes including marketing activities, response, leads, sales, retention, and ROI.
- Collect, analyse, and report social media metrics and relay the feedback to the team and clients to ensure success for future projects.
- Generate innovative ideas to further promote our clients and our company.

Responsibility 4 - Content Development Support (External):

- Assist with copywriting and subtitling to refine content messaging.
- Support scriptwriting to enhance storytelling and video content quality.
- Leverage Chinese language skills to create, localise, or refine content for Chinese-speaking audiences.

Your secondary roles include:

- Interacting with clients on a daily basis and growing that relationship
- Excellent management skills in balancing project timelines, checking the statuses of projects and constantly on the ball
- Understanding digital and social media marketing, the usage of its tools and staying up to date with the latest trends
- Supporting client-driven marketing campaigns from conceptualising to execution
- Supporting client communications, conflict resolution and ensuring that client issues/ queries are dealt with in an efficient and effective manner

**[REQUIREMENT]**
- Strong command of English
- Ability to speak Chinese (to interact with Chinese-speaking clients)
- Able to demonstrate experience with marketing campaigns and web technologies (e.g. online tools and social media)
- Has the ability to multitask and work toward several milestones on various projects simultaneously using systems such as Content Management System (CMS)
- Excellent communication skills (verbal and written)
- Solid attention to detail
- Strong analytical skills
- Team management skills
- At least a diploma in Marketing or relevant fields
- And lastly, has a strong desire to improve and grow with the team
- BONUS: If you have knowledge of the financial and real estate industry

**Before you apply, take this simple 1-step test**:
Review the work we do on our website, Instagram page, and Culture Deck:
If you don’t feel aligned with the vibe and culture of Trident Digital, this role may not be for you. If you are not excited about contributing directly to the growth of both Trident Digital and yourself, it’s better not to apply.

**How to Apply**:

- Do you see yourself growing with our team for the next 3 years? Why?
- Do you ever lose track of time when working on something you love (e.g. editing, design, writing)? Why?
- Do you believe you’re exceptional at what you do? Why?
- In one sentence, describe what we do and who we serve.
- What is your monthly salary expectation in SGD? *Unrealistic salary ranges will be automatically disqualified.*

Pay: $3,500.00 - $4,500.00 per month

**Benefits**:

- Additional leave
- Flexible schedule
- Work from home

Schedule:

- Monday to Friday

**Experience**:

- social media strategising: 1 year (required)

Work Location: Remote