Business Analytics Manager, Digital

2 weeks ago


Singapore Singtel Full time

At Singtel, we believe in the strength of a vibrant, diverse and inclusive workforce where backgrounds, perspectives and life experiences of our people help us innovate and create strong connections with our customers. We strive to ensure all our people practices are non-discriminatory and provide a fair, performance-based work culture that is diverse, inclusive and collaborative.

Join us and experience what it’s like to be with an Employer of Choice*. Together, let’s create a brighter digital future for all. *Awarded at the HR Fest Awards 2020.

We are looking for an individual to provide strategic analytical support to guide executive decisions, identify opportunities and develop actionable insights and effective recommendations for the business to create compelling consumer offerings as well as delightful digital journeys.

**Key responsibilities**:

- Analyse and draw out rich insights from large sets of data from multiple sources (e.g. Google Analytics, Enterprise Data Warehouse, ContentSquare, Qualtrics or 3rd-party sources) in order to develop key insights for the business.
- Present findings and insights using Excel / Powerpoint / Tableau / other visualization tools to the Product Owners, Designers, Partners and Management to help make data-driven decisions.
- Collaborate closely with stakeholders to understand business problems and recommend relevant actions that provide meaningful results to the business function e.g. competitor analysis, market share and acquisition drivers, identifying new growth opportunities.
- Provide analytical horsepower to shape business strategy and provide analytical steering for the business e.g. market forecasting, opportunity sizing, customer base profiling, customer segmentation, business casing.
- Work with the business to create self-help performance dashboards for recurring metrics to drive incremental growth.
- Provide analytical support during the weekly, monthly and quarterly business performance reviews and forecasts.
- Drive and deliver new data capabilities through ingestion of relevant datasets (with support of IT) and building foundational data structures to support reporting, analysis, and combination with other telco data sources.
- Ensure compliance to data governance as well as data integrity.

**Requirements**:

- A Bachelor or Masters degree in Engineering, Computer Science. Statistics, Economics, Mathematics or other relevant disciplines.
- Experience in related quantitative field with minimum 3 years of relevant work experience in business analysis for digital data. Those with telco or marketing experience would have an advantage.
- Excellent problem solving, analytical skills with strong business acumen.
- Ability to collect and organize data, analyze and formulate insights.
- Ability to tell compelling, data-driven stories or insights based on large, complex data sets.
- Ability to create polished data driven presentations for executive and board-level consumption.
- Hands-on experience with Google Analytics, SQL, VBA.
- Experience in writing SQL/SAS queries and pulling data from enterprise data warehouse.
- Hands-on experience in building dashboards with Tableau.
- Highly logical & systematic mindset.
- Team player yet independent and a fast learner.
- Articulate and able to communicate data-driven insights in business language,
- Strong questioning and listening skills.

**_We are committed to a safe and healthy environment for our employees & customers and will require all prospective employees to be fully vaccinated._**

We believe in the strength of a vibrant, diverse and inclusive workforce where backgrounds, perspectives and life experiences of our people help us innovate and create strong connections with our customers. We strive to ensure all our people practices are non-discriminatory and provide a fair, performance-based work culture that is diverse, inclusive and collaborative.



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