Paid Ads Performance Specialist

1 week ago

Singapore metric digital singapore Full time

**PUBLISHED**:
**30th August 2021**:
**JOB TYPE**:
**Full Time**:
**LOCATION**:
**Singapore**:
**Paid Ads Performance Specialist**:
**Responsibilities**
- Plan, strategise and manage paid ads campaigns for internal and external clients
- Search Engine Marketing (SEM)
- Work with web developers to implement tracking for all paid ads campaigns
- Propose action steps to improve campaign performance
- Assist in identifying conversion rate optimisation (CRO) action steps
- Working cross-departmentally to align campaign strategies and goals across the organization
- Providing ongoing actionable insights into campaign performance to relevant stakeholders
- Building out media buys for various ad platforms and overseeing the day-to-day execution of paid media
- Overseeing and managing the overall budget for paid media
- Conducting in-depth keyword and website research, ad grouping and audience targeting
- Maintaining knowledge of industry best practices and new technologies
- Manage all other paid ads-related matters as tasked by the Digital Marketing Head
- Meet various marketing objectives and KPIs as set by the management

**Google Ads**
- Plan, set up and optimise Display campaigns
- Plan, set up and optimise Video campaigns
- Plan, set up and optimise Shopping campaigns
- Monitor the performance of all campaigns and propose optimisation steps using a data-driven mindset

**Skills Required**:

- Proven experience with Google Ads
- Familiar with Google Ads Editor for quicker management of campaigns when bulk edits are required
- Familiar with competitor spying tools such as Ahrefs and SEMRush
- Google Skillshop certifications (at least Search and Shopping, bonus for other certifications such as Display, Video and Analytics as well)
- Familiar with setting up Google Merchant Centre accounts, monitoring of product catalogues and flagging out to the eCommerce team if there are any errors/issues

**Personal characteristics**
- Driven to learn and pick up new skills (more important than bonus qualifications or certifications
- Proactive in identifying opportunities in marketing performance and suggesting action steps
- Keen yet sensitive to provide constructive ideas (with the main goal of improving marketing performance) to the team
- Straightforward yet sensitive in internal communications with fellow team members to foster positive and pleasant relationships.
- Positive and people-loving, especially towards colleagues and internal stakeholders- Organised and passionate in digital marketing to always push new boundaries in strengthening and expanding the brands’ digital presence and reputation

  • Paid Ads Performance Specialist

    2 weeks ago

    Singapore metric digital singapore Full time

    Responsibilities: Plan, strategise and manage paid ads campaigns for internal and external clients Search Engine Marketing (SEM)Work with web developers to implement tracking for all paid ads campaigns Propose action steps to improve campaign performance Assist in identifying conversion rate optimisation (CRO) action steps Work cross-departmentally to align...

  • Paid Ads Performance Specialist

    2 days ago

    Singapore metric digital singapore Full time

    Responsibilities: Plan, strategise and manage paid ads campaigns for internal and external clients Search Engine Marketing (SEM) Work with web developers to implement tracking for all paid ads campaigns Propose action steps to improve campaign performance Assist in identifying conversion rate optimisation (CRO) action steps Work...

  • Paid Ads Specialist

    2 weeks ago

    Singapore HAACH LIFESTYLE HMH PTE. LTD. Full time

    We are excited to announce an opening for a Paid Ads Specialist / Campaigns Manager. This role is ideal for a proactive, highly motivated individual who thrives in a dynamic environment. You will play a crucial role in building the company from the ground up, with the support of our existing team and the opportunity to expand your own team as you...

  • Paid Performance Specialist

    2 weeks ago

    Singapore TMGM Full time $90,000 - $120,000 per year

    Position SummaryWe are seeking a highly motivated Paid Performance Specialist with deep expertise in TikTok Ads to join our marketing team. The ideal candidate has at least 3 years of working experience at TikTok (in a paid performance role)., alongside a total of 3+ years of in digital marketing or finance-related industries.Key ResponsibilitiesDevelop and...

  • Paid Ads Specialist

    1 week ago

    Singapore IMPOSSIBLE MARKETING SERVICES PTE. LTD. Full time

    We are seeking a talented and dedicated Paid Ads Specialist to manage and optimize both Google Ads (PPC) and Social Media Marketing (SMM). This role combines data-driven strategy and creative execution, helping brands build a powerful online presence across key social platforms, including Google Ads, Facebook, Instagram, TikTok, and LinkedIn. As a core team...

  • Paid Ads Specialist

    2 days ago

    Singapore IMPOSSIBLE MARKETING SERVICES PTE. LTD. Full time

    We are seeking a talented and dedicated Paid Ads Specialist to manage and optimize both Google Ads (PPC) and Social Media Marketing (SMM). This role combines data-driven strategy and creative execution, helping brands build a powerful online presence across key social platforms, including Google Ads, Facebook, Instagram, TikTok, and LinkedIn. As a core team...

  • Paid Ads Specialist

    7 days ago

    Singapore IMPOSSIBLE MARKETING SERVICES PTE. LTD. Full time

    Roles & Responsibilities We are seeking a talented and dedicated Paid Ads Specialist to manage and optimize both Google Ads (PPC) and Social Media Marketing (SMM). This role combines data-driven strategy and creative execution, helping brands build a powerful online presence across key social platforms, including Google Ads, Facebook, Instagram, TikTok, and...

  • Paid Ads Specialist

    3 weeks ago

    Singapore IMPOSSIBLE MARKETING SERVICES PTE. LTD. Full time

    Roles & ResponsibilitiesWe are seeking a talented and dedicated Paid Ads Specialist to manage and optimize both Google Ads (PPC) and Social Media Marketing (SMM). This role combines data-driven strategy and creative execution, helping brands build a powerful online presence across key social platforms, including Google Ads, Facebook, Instagram, TikTok, and...

  • Drive Digital Growth as a Paid Ads Specialist

    2 weeks ago

    Singapore beBeeDigital Full time $80,000 - $120,000

    Job Title: Drive Digital Growth as a Paid Ads SpecialistAs a Paid Ads Specialist, you will lead the strategy and execution of our paid advertising campaigns across various platforms. Your mission is to deliver results-driven solutions that drive business growth and improve customer engagement.**Responsibilities:**Develop and execute comprehensive paid...

  • Senior Paid Ads Specialist

    2 days ago

    Singapore IMPOSSIBLE MARKETING SERVICES PTE. LTD. Full time

    We are seeking a talented and dedicated Senior Paid Ads Specialist to manage and optimize both Google Ads (PPC) and Social Media Marketing (SMM). This role combines data-driven strategy and creative execution, helping brands build a powerful online presence across key social platforms, including Google Ads, Facebook, Instagram, TikTok, and LinkedIn. As a...