
Product Marketing Specialist
5 days ago
Joining Razer will place you on a global mission to revolutionize the way the world games. Razer is a place to do great work, offering you the opportunity to make an impact globally while working across a global team located across 5 continents. Razer is also a great place to work, providing you the unique, gamer-centric #LifeAtRazer experience that will put you in an accelerated growth, both personally and professionally.
Job Responsibilities:
Product Marketing Specialist, Razer Software
Are you passionate about video games? We’re seeking an enthusiastic gamer to contribute to our Razer Software marketing team. As a Product Marketing Specialist, you’ll play a vital role in shaping our product messaging and strategy. Join us in connecting our cutting-edge hardware and innovative software with gamers worldwide
Job Responsibilities
- Collaborate with the product team to define the strategy for Razer Software products.
- Conduct market research and analyze user personas to inform product positioning.
- Engage with customers and industry partners to gather feedback and insights.
- Work closely with cross-functional teams to meet product deadlines.
- Update and maintain product marketing materials including existing websites and guides.
- Prepare for product launches, including coordinating events and communication plans.
- Create and execute marketing campaigns for product and feature launches.
- Monitor and evaluate the impact and ROI of marketing campaigns.
Pre-Requisites
- Minimum of a Bachelor’s Degree in Marketing, Communications or related field.
- 3-6 years of PC or Mobile Software experience in product marketing, marketing communications or GTM (go-to-market) planning.
- Strong English communication skills (both written and verbal). Chinese language skills are a plus.
- Curiosity and eagerness to learn about emerging marketing trends.
- Ability to adapt in a dynamic, fast-paced environment.
- Strong interest in tech products, electronics, or gaming.
- Game industry experience is an advantage.
Join us at Razer and be part of our exciting journey in the gaming industry
Pre-Requisites:
Are you game?
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