Digital Marketing Specialist

2 weeks ago

Thomson Road, Singapore PaceSetters Organisation Full time

Established in 2008, PaceSetters Organisation (PSO) company strength consists of more than 150 Financial consultants and staff. Our achievements are not just recognized in productivity. We have also been valued as the fastest growing young dynamic group with a family-centred environment

An incubator of dreams PSO is one of the most dynamic groups of financial consultants in the insurance industry. PSO is home to individuals of change, each acting as catalysts, bringing the best out of your thoughts, actions and dreams.

As a Digital Marketing Specialist, you will identify, strategize and grow key customer prospects by designing, building and growing our social media presence. At its core, marketing at PSO starts with technology and ends with the client, bringing both together in unconventional ways.

**Key Responsibilities**:

- Lead the ideation, development, and execution of integrated marketing campaigns aimed at acquiring new customers, while optimizing media mix across digital and traditional advertising channels.
- Oversee and manage content across platforms including LinkedIn, Facebook, and Instagram—creating engaging posts, running targeted ad campaigns, and evaluating performance through detailed analytics.
- Partner with cross-functional teams at PSO to effectively communicate product launches, promotional initiatives, and key organisational updates.
- Create and edit compelling content for websites, articles, social media posts, and more.
- Actively monitor the company’s social media footprint, track competitor activity, and stay current with emerging industry trends and platform updates.
- Design and execute interactive campaigns such as online contests and dynamic social media initiatives to drive engagement and deepen customer relationships.
- Analyse the performance of digital marketing efforts, offering data-driven insights and strategic recommendations for ongoing optimisation.
- Recommend digital marketing budgets and implement resource allocation strategies to maximise the impact of marketing initiatives.

**Benefits of joining us**:

- Open concept layout office located near Novena MRT.
- Convenient access to various amenities such as restaurants, cafes, retail shops, banks and fitness centers.
- Fun and Inspiring work culture.
- We encourage creativity and thinking out of the box.
- Opportunity to initiate and participate in diverse marketing campaigns.
- Exposure to the financial industry.

**Role Requirements**:

- **Qualifications**:_
- A full certificate in GCE 'A' Level, International Baccalaureate Diploma, a Polytechnic Diploma from Singapore, or an equivalent academic qualification.
- **Eligibility**:_
- Open to Singapore Citizens.
- **Work Hours**:_
- Full-Time position, Monday to Friday, from 9:30 AM to 6:00 PM.
- **Key Skills & Attributes**:_
- Strong innovation skills with a deep understanding of the target market.
- Highly attuned to current market trends and consumer behavior.
- Ability to analyse data and extract actionable insights to inform strategies.
- Creativity and a passion for digital marketing trends.

**Job Types**: Full-time, Part-time, Internship
Contract length: 3 months

Pay: $2,500.00 - $3,500.00 per month

**Benefits**:

- Employee assistance programme
- Flexible schedule

Schedule:

- Monday to Friday

Supplemental Pay:

- Performance bonus

Work Location: In person

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