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Strategic Business Growth Executive
2 weeks ago
Reporting directly to the Chief Executive Officer, the responsibilities and essential job functions of the
Strategic Business Growth Executive:
**Responsibilities**:
Company Brand Development:
- Develop and implement comprehensive brand strategies to strengthen Catering Solutions'
presence in the institutional catering market.
- Independently conceive and execute initiatives for various locations, ensuring they align with
brand ethos and enhance the dining experience.
- Monitor market trends and competitor activities in the institutional catering sector, adjusting
brand strategy and initiatives accordingly.
Business Proposal and Pitch Development:
- Craft compelling business proposals tailored to the needs of potential clients such as
corporations and schools, highlighting our value proposition as a full-fledged institutional
catering and employee cafeteria service provider.
- Design and prepare engaging PowerPoint presentations for pitches, emphasising Catering
Solutions' unique selling propositions, including our capacity to cater for all quantities,
budgets, and cuisines.
- Collaborate with our culinary and operations teams to understand the feasibility and
profitability of proposed solutions, incorporating these insights into pitches and proposals.
- Follow up with potential client’s post-presentation to address any queries or concerns,
securing contracts and fostering long-term partnerships.
Project Acquisition and Management:
- Identify and establish contact with potential institutional clients, cultivating relationships for
new business opportunities.
- Negotiate contracts with prospective clients, ensuring profitability and alignment with our
operational capacities.
- Monitor and manage client satisfaction throughout service delivery, ensuring a high retention
rate and continued satisfaction with our offerings.
- Evaluate each project's success based on predetermined KPIs, utilising insights for
continuous improvement and adaptation.
Strategic Partnership Building:
- Network with decision-makers within corporations and schools to build strategic
partnerships.
- Represent Catering Solutions at industry events and conferences, fostering valuable
connections within the institutional catering industry.
Market Analysis and Strategy:
- Conduct comprehensive market research to identify consumer trends, competitor strategies,
and emerging opportunities within the institutional catering sector.
- Leverage market insights to inform strategies for menu development, marketing initiatives,
and sales approaches.
- Regularly report on market trends and competitor activity to senior management, proposing
strategic responses as necessary.
Team Leadership:
- Work closely with the Chief Operating Officer (COO) to ensure strategic alignment on
operational objectives and initiatives.
- Lead and inspire team members to foster a high-performing, collaborative environment.
- Collaborate with other department heads to align business strategies and achieve companywide objectives.
- Promote a company culture that encourages top performance, high morale, and a passion for
delivering exceptional catering experiences.
**Requirements**:
1. Education and Experience:
- Bachelor's degree in Business Administration, Marketing, or a related field.
- Proven track record of at least 3 years in business development, sales, or marketing roles, preferably in Fand B industries.
- Experience in brand management and proposal preparation is highly desirable.
2. Skills:
- Excellent communication and presentation skills, both verbal and written.
- Strong negotiation and persuasive abilities to secure new projects and partnerships.
- Strategic thinking and analytical skills to identify market opportunities and formulate effective business strategies.
- Ability to work independently and as part of a team, taking ownership of projects from inception to completion.
- Proficiency in using productivity tools and software for proposal creation and data analysis.
3. Relationship Building:
- Demonstrated ability to build and maintain strong relationships with clients and key stakeholders.
- Exceptional networking skills to expand the company's reach and foster industry connections.
4. Result-Oriented:
- Proven track record of meeting or exceeding business development targets and objectives.
- Ability to thrive in a target-driven environment and work under pressure to achieve desired outcomes.
5. Adaptability:
- Flexibility to adapt to changing market conditions and implement innovative approaches to stay ahead in the competitive landscape.
As a Business Development Executive, you will play a crucial role in driving the company's growth and shaping its future by securing new projects, building a strong brand presence, and fostering successful client relationships. Your contribution will be instrumental in achieving our organizational goals and maintaining a competitive edge in the market.
Working Location : Jo