Sea&p Commercial Strategy Activation Lead

2 weeks ago


Singapore Bayer Full time

**SEA&P Commercial Strategy Activation Lead**

**YOUR TASKS AND RESPONSIBILITIES**:

- **Commercial Strategy**: Assist in formulating and yearly review of mid to long term commercial growth strategy through gathering insights and data analysis. Coordinate efforts related to Business Intelligence/Consumer Insights; Drive optimum pricing decisions based on pricing studies and comparison with key competition brands.
- **Digital Strategy**:Conduct macro environment analysis of digital landscape in SEA&P countries and formulate 3-5 years digital strategy with definition of key milestones, timelines and capabilities.
- **Smallholders Strategy**: Help coordinate the smallholder initiatives for SEA&P countries as part of the smallholders’ strategy.
- Conduct external assessment of key opportunities, identify long term trends, conduct SWOT analysis for country commercial operations.
- Develop insights on national & global trends, emerging business models, industry and consumers trends and act as feed for strategy formulation/alignment.
- Design and Review Country commercial growth strategies with the outcome as brand-wise micro-segment level growth targets for 3-5 years.
- Develop understanding on key crop/portfolio trends, need gaps to help defining commercial priorities for the organization; track the key KPIs of the commercial priorities in all countries on a quarterly basis.
- Anchor implementation of cluster must-win-battle action plans.
- Develop the strategy and approach for Smallholders Strategy initiatives in SEA&P countries including assessment of the business proposition and viability of key smallholder projects - Better Life Farming, Differentiated Portfolio Strategy, Rice Carbon Initiative.
- Conduct detailed portfolio review and develop portfolio strategy for SEA& Countries; Assist in MUP process and ensure that the brand growth targets in MUP are aligned with the country strategies.
- Analyze the data from brand health surveys and share between countries across the cluster.
- Gather insights from external market research studies (crop panels, retail track data) and share with Country Marketing Leads for effective decision making.
- Compare pricing of key brands across countries and analyze price position vs key competitors in all SEA&P countries. Work with pricing team in Regional Marketing and IT to implement regional pricing tools eg DART Components, BOSS in SEA&P countries.

**WHO YOU ARE**:

- Degree qualified.
- Demonstrated experience in business management & conceptualizing various aspects of business; Experience in Senior Marketing Management, Marketing Communications, Brand Management, Product & Portfolio Management, Customer Insights / Customer Experience, CRM and Digital Marketing roles.
- Ability to design structured processes and workflows.
- Demonstrated influencing skill set, managing & collaborating in multi functional environment.
- Ability to value differences and manage complexity.
- Experience working within a cross-functional project team to deliver on a technology / transformational data project (CRM/Digital).

**Application Period**:

- 23 June - 22 July**Reference Code**:

- 659141**Division**:

- Crop Science**Location**:

- Singapore : Singapore : Singapore**Functional Area**:

- General Management & Business Consulting**Position Grade**:

- VS 1.3**Employment Type**:

- Regular**Work Time**:
**Contact Us**

**Address**

**Telephone**

**E-Mail**

Bayer (South East Asia) Pte Ltd

Human Resources

2 Tanjong Katong Rd

07-01, PLQ3

Singapore 437161



  • Singapore PFIZER ASIA MANUFACTURING PTE. LTD. Full time

    Responsible for leading AMP APAC initiatives to optimize FG planning and inventories and prevent obsolescence and slow-moving inventory in APAC. Working very closely with the AMP Team Leads and AMP planners the role is responsible for setting up a process enabling, Markets, AMP APAC, and GSC Regional Team to identify and proactively address early network...


  • Singapore Johnson & Johnson Full time

    **Function** - Sales Enablement **Sub function** - Sales Operations & Administration **Category** - Senior Analyst, Sales Operations & Administration (P6) **Location** - Singapore / Singapore **Date posted** - Jun 27 2025 **Requisition number** - R-021201 **Work pattern** - Hybrid Work Description **Job Function**: Sales Enablement ** Job Sub...

  • M&a Strategy

    11 hours ago


    Singapore Mercer Full time

    **M&A Strategy & Commercial Leader Singapore & SEA** **What can you expect?** The core purpose of this position is to lead the M&A business for Mercer Singapore & SEA (including management of the team, P&L, growth strategy). The role also includes leading the strategic sales initiatives in M&A and related Transformation advisory business within the...


  • Singapore Sea Limited Full time

    Strategy - Infrastructure, Singapore - Experienced (Individual Contributor) As a Compute & Storage Specialist in Sea Infrastructure, you will be responsible for compute and storage related procurement, supporting the requirement from various business units. You will serve as the primary interface and act as the process owner responsible for managing...

  • AMPS TEA's Baristas

    2 weeks ago


    Singapore AMPERSAND 7 PTE. LTD. Full time

    Roles & Responsibilities Join the Pioneering Team at AMPS TEA As part of our exciting expansion, AMPS TEA is seeking passionate Baristas and Senior Baristas to help bring our signature tea beverages and desserts to more customers. You will play a key role in delivering the unique AMPS TEA store experience — and be part of building something special from...

  • AMPS TEA's Baristas

    1 week ago


    Singapore AMPERSAND 7 PTE. LTD. Full time

    Roles & ResponsibilitiesJoin the Pioneering Team at AMPS TEAAs part of our exciting expansion, AMPS TEA is seeking passionate Baristas and Senior Baristas to help bring our signature tea beverages and desserts to more customers. You will play a key role in delivering the unique AMPS TEA store experience — and be part of building something special from the...


  • Singapore Pfizer Full time

    Senior Automation Engineer - AMPS page is loaded## Senior Automation Engineer - AMPSlocations: Singapore - Tuastime type: Voltijdsposted on: Vandaag geplaatstjob requisition id: ## Pfizer Singapore is recruiting permanent employees for manufacturing site expansion of PFIZER ASIA MANUFACTURING PTE LTD (PAMPL) in Singapore.# # **Why Patients Need You**Whether...


  • Singapore Pfizer, S.A. de C.V Full time

    We’re in relentless pursuit of breakthroughs that change patients’ lives. We innovate every day to make the world a healthier place. To fully realize Pfizer’s purpose – Breakthroughs that change patients’ lives – we have established a clear set of expectations regarding “what” we need to achieve for patients and “how” we will go about...

  • Associate Manager

    6 days ago


    Singapore BD Full time

    Join to apply for the Associate Manager / Manager, Commercial Excellence, SEA role at BD Join to apply for the Associate Manager / Manager, Commercial Excellence, SEA role at BD Get AI-powered advice on this job and more exclusive features. the makers of possible BD is one of the largest global medical technology companies in the world. Job...


  • Singapore beBeeTendering Full time $80,000 - $120,000

    Job DescriptionThe SEA Tendering Manager plays a pivotal role in spearheading all tendering activities across the Southeast Asia region. This strategic position ensures that bids and proposals are commercially competitive, technically compliant, and aligned with company strategy while safeguarding margins and contractual risks.">Main Tasks and...