E-commerce Manager

6 days ago

Singapore HOUSE OF 28 PTE. LTD. Full time

**Responsibilities**:

- Drive brand’s Ecommerce growth by developing onsite campaigns and ensuring ecommerce principles are incorporated to provide the desired brand and consumer experience
- Provide analysis & performance reports including daily weekly and monthly reporting of KPIs and recommending changes to improve performance so as to achieve results.
- Drive digital planning, adaptive marketing and agile practices that best engages the consumers.
- Manage and constantly improve on the development and implementation of all e-commerce sites managed by the Company, including own e-commerce, marketplaces (Lazada, Amazon) and 3rd-party retailer sites.
- Create and execute digital marketing campaigns to increase site sales performance
- Optimized UX/UI to improve user experience and increase sales conversion.
- Explore new e-commerce features to capture the latest and newest trend of consumer behavior.
- Work with external and internal stakeholders to develop and execute optimization for product and brand content.
- Define and develop KPI framework to measure and track KPIs and ensure growth effectiveness.
- Evaluate eCommerce campaign and spend effectiveness to ensure positive ROI and recommend data driven learnings for future campaigns
- Manage the E-commerce team and being responsible for the day-to-day operations aspects of the e-commerce platform including but not limited to user experience, order fulfilment, customer service and content creation.
- Review the E-commerce team for skills training and career advancement.

**Requirements**:

- At least 5 years of proven experience in related field, of which 2 years is of managerial capacity
- Prior experience in ecommerce or digital marketing strategist is a plus
- Proficient in Woocommerce, Shopify, Wordpress
- Solid knowledge of web analytics tools like Google Analytics
- Ability to work with across groups of people
- Self-driven and motivated

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