
Executive, Salon Brand
1 week ago
**Overview**
The role of Brand Executive plays an important role in supporting brand development (Sales and marketing) and communication plans (Public Relations and social media strategies), in conjunction with the Kao Salon Singapore Sales and Education team.
The purpose is to support initiatives (NPD and Commercial) through best in class communication with the goal of engaging our target audience of Salon Professionals and salon clients via all communication channels (traditional and digital). The role will be responsible for brand activity execution, communication, follow up and POSM material development.
**Responsibilities**:
- Participate and manage inventory forecast with internal stakeholders
- Develop and execute promotional campaigns and pricing strategies
- Maintain up-to-date products information/pricing/inventory
- Assist and update the manager on business & operational matters
- Tracking of brand’s performance (Sales, Public Relations and social media).
- Execute brand strategy (Online and Offline)
- POSM design and artwork adaptation.
- Update information across Sales and Education teams as needed.
**Requirements**:
- Graduate Diploma in Marketing.
- Experience (1+ years) in branding and marketing.
- Proficiency in MS Office
- Good analytical skills with strong business acumen
- Working with influencers and experience working within an agency or managing agency partners would be advantageous.
- Creative thinker with basic understanding of marketing mix and best practices, specifically in beauty, fashion, and luxury goods is preferred.
- Communication - ability to communicate bilingual (English and Chinese) both verbally and in writing, clear priorities and progress tied to business results in common format.
- Systems - knowledge of digital and social platforms and analytical tools.
- Software - Photoshop, Powerpoint, Excel or any design software.
**Job Types**: Full-time, Permanent
**Salary**: $2,800.00 - $3,200.00 per month
**Benefits**:
- Cell phone reimbursement
- Employee discount
- Flexible schedule
- Health insurance
- Professional development
Schedule:
- Monday to Friday
Supplemental pay types:
- Performance bonus
Work Location: In person
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