Digital Marketing Executive

2 days ago

Remote, Singapore Info Resume Edge Full time

Allocate specific budgets to each marketing role and divide the marketing campaigns over a period of time and among the marketing team
- Collection and interpretation of data from various marketing campaigns and analysis of that data
- Identification of trends and communication of these trend insights to the respective groups
- Planning, executing and measuring the conversion rates from digital marketing campaigns
- Identifying crucial customer conversion points and drop off points that maximises user funnels
- Being up to date with emerging technologies and use of them to maximise output
- Periodic measurement of digital marketing campaign performance and evaluation of the performance against goals and other key performance indicators
- Brainstorming new digital marketing platforms and ways to capture customer attention
- Creating, proofreading and editing for various digital marketing content to ensure consistency in branding
- Creating, proofreading and editing for various marketing sources to ensure consistency in branding

**Education**:

- Bachelor's or equivalent (preferred)

**Experience**:

- Social media management: 3 years (required)
- Digital marketing: 2 years (required)

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