Assistant Manager

1 week ago

Novena, Singapore Methodist Welfare Services Full time

**Responsibilities**

DIGITAL CONTENT & MARKETING
- To leverage on MWS existing content as well as develop new content to raise awareness about the MWS organisation, our cause, our services/programmes and advocate for our beneficiaries.
- To harness the attributes of digital platforms to also effectively grow MWS’ reach and engagement with a younger audience.
- The implementation plans may include developing content calendars, researching and crafting suitable content, and producing the required digital assets including eg. corporate or fundraising/volunteer engagement campaign videos.
- To analyse website and social media data and make appropriate recommendations for improvement.
- To maintain the currency of MWS website and social media platforms.
- For some of these, you may need to work with an external partner (eg. digital marketing partner, web developer etc).
- To assist Senior Manager (Communications) in guiding and supervising staff responsible for digital content and marketing.

Digital assets include
- MWS corporate website
- MWS social media platforms

COMMUNICATIONS SUPPORT
- To help initiate editorial ideas, develop angles, conduct interviews and write for publications
- To support in development and implementation of collaterals, corporate branding campaigns
- To support in development and production of internal communications content and collaterals
- To support in media releases, enquiries and press monitoring
- Any other duties assigned by the Senior Manager (Communications)

FUNDRAISING & VOLUNTEER MANAGEMENT SUPPORT
- To support the Partnerships & Engagement team in developing campaigns and collaterals to achieve fundraising or volunteer engagement targets. This will include working with the Partnerships & Engagement team to understand the target audience and campaign objective, ideate angles, develop key message and content, create key visuals and implementing these through all campaign touchpoints.
- For some of these, you may need to work with an external partner (eg. graphic designer, creative agency etc).

**Job Requirements**
- At least 5 years’ working experience in communications, public relations, journalism or editorial positions with extensive digital marketing experience
- Degree in Journalism, Mass Communications or Social Sciences
- Creative and competent writing skills in English
- Analytical thinking skills
- Strong writing and reporting skills
- Well versed in social media and digital marketing
- Must be people oriented
- Able to do effective presentations
- Proficient in MS Office, working knowledge of CMS Elementor/WordPress is an advantage
- Able to lead and guide junior staff

**Working Conditions**
- Office environment

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