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SEO Content Writer
3 weeks ago
Vertical Institute prepares individuals for the jobs of tomorrow. We are at the forefront of tech education, building the next generation of changemakers and inventors through tech bootcamps in data analytics, AI, cybersecurity, UX/UI, and beyond. Join us in our mission to educate and empower aspiring professionals to meet the demands of tomorrow's job market.Vertical Institute is accredited as an Approved Training Organisation (ATO) by SkillsFuture Singapore (SSG) and The Institute of Banking & Finance Singapore (IBF).
Role Overview:
Key Responsibilities:
- Develop and execute a content strategy that boosts our online visibility and audience engagement.
- Write, edit, and publish SEO-optimized articles, blog posts, and whitepapers focused on tech education and bootcamps.
- Conduct keyword research and use SEO tools to optimize content.
- Monitor and analyze content performance using analytics tools, adjusting strategies as necessary.
- Stay abreast of the latest SEO trends and tech education developments.
Qualifications:
- Bachelor’s degree in Marketing, English, Journalism, or a related field.
- Proven experience in SEO writing, content marketing, or a similar role.
- Strong understanding of effective copy, content optimization, and keyword research.
- Understanding of SEO tools such as Google Analytics, SEMrush, Ahrefs
- Experience in managing CMS such as WordPress
- Understanding of Internal Linking Optimisation
- Excellent writing, editing, and communication skills.
- Ability to write in a variety of tones and styles, catering to different target audiences.
- Experience in the tech and/or education sector is a plus.
What We Offer:
- Flexible work-from-home arrangement.
- Opportunities for professional growth and development.
- A dynamic, collaborative culture and inclusive work environment that thrives on innovation and new ideas.
- Opportunity to make a meaningful impact on learners' careers and lives.
- A chance to make a significant impact in the tech education industry.
**Job Type**: Freelance
Pay: $2,000.00 - $2,500.00 per month
Schedule:
- Monday to Friday
Work Location: Remote