Influencer Marketing Manager

According to G2, **StarNgage **is the Global Top 20 leading influencer marketing and creator management platforms. The **Creator Discovery **feature, **Creator Marketplace **and **Creator Relationship Management **System are excellent tools for brands looking to tap into the power of the Creator Economy. StarNgage has already powered over 10,000 global campaigns and helped more than 50,000 global advertisers in their influencer marketing initiatives. This is definitely a platform worth checking out for any brand looking to take their influencer marketing efforts to the next level

**_StarNgage Pro Customer Testimonial: _**
- "We've been using StarNgage on a daily basis and it's very helpful I created a brief along with a campaign yesterday and we have been using the hashtag tracker lately. It's very useful and the data are very much in details" ~ Sylvia, COO from Leading Influencer AgencyWe’re looking for a talented marketing professional to help grow with us regionally. We work with some of the biggest names in the industry, and our platforms are used by many fortune 500 companies around the world each month. This position is in the fastest growing area of our team. You’ll get to make an immediate impact on sales, drive positive brand exposure, and create exciting new opportunities across online platforms like TikTok, Instagram, Facebook, YouTube and more

This role is based in Singapore and will oversee all regional influencer marketing initiatives across the Southeast Asia (SEA) region - covering markets such as Singapore, Malaysia, Vietnam Thailand, Indonesia and Philippines, working with local team.

You are an expert in influencer marketing strategies and have a good track record of developing effective influencer marketing campaigns that have delivered trackable results for brands. With your excellent understanding of communities on social media platforms, you are able to have a good sense of how to balance both the commercial and operational aspects of influencer marketing.

**What You'll Do (Responsibilities)**
- Liaise with the sales team to receive new brief and develop influencer marketing campaign proposal strategies
- Lead the conceptualisation of influencer marketing strategies for varying client briefs and be able to drive innovation to deliver influencer marketing campaigns that have real brand and business impact
- Work closely with account managers and strategists to develop best-in-class influencer-led campaigns across SEA
- Execute influencer marketing creative campaigns across the region
- Delegate tasks and guide the regional influencer marketing members to meet project objectives
- Manage influencer budgets and be in charge of influencer negotiations in order to maintain profitability
- Sourcing and liaising with influencers during pitch and campaign execution process
- Work with influencers during the campaign execution process to ensure content is on brief and delivered with high standards
- Be able to foresee any potential risks ahead of time, troubleshoot regularly, escalating them to senior management where necessary
- Constant campaign reporting and post campaign analysis, able to compare campaign effectiveness with a good understanding of industry or vertical benchmarks
- Stay abreast with industry trends and movements, able being able to constantly innovate to adapt to new changes of social trends and platform evolution
- Create a strong reputation for the company among creator communities so as to increase our profile and credibility among influencers of all stages
- Identify and build relationships with prominent influencers and thought leaders
- Research relevant industry experts, competitors, target audience and users
- Keep abreast of emerging trends, technologies and influencers

**Requirements
- Has experience of working in a social media or influencer marketing agency or in-house with clients
- Has expert grasp of social media platforms especially Facebook, Instagram, TikTok, Twitter, and YouTube
- Has extensive experience working on influencer campaigns in SEA
- Strong understanding of social media metrics, benchmarks and analysis
- Sophisticated understanding of social communities, especially in the lifestyle, beauty, parenting, creator, fitness industries
- Able to multi-task to manage multiple campaigns all at the same time
- Fluent written and spoken English, a second Asian language would be an advantage