
Senior Market Analyst
5 days ago
Overview:
***
As a **Senior Market Analyst for the Asia/Pacific region**, your role will be to create thought leadership insights, shape the research agenda for the Asia/Pacific region and China and help connect technology vendors to channel partners and technology buyers through effective research and go-to-market content and insights.
You must be a **good writer and speaker** with analytical skills, and have experience in either market research or CX/martech. You could also be working in IT/technology vendors, technology/business consulting, or advisory firms. You should be a good communicator, with a good talent for discussing and analyzing complex ideas. Your focus will be on analyzing how the CX, martech and CMO markets will evolve in the future; and how technology can help overcome business challenges, as well as drive business value.
So, if you're working in a well-recognized Market Research firm, or/and have extensive experience in CX (or its related areas) by working at consulting/advisory firms, or technology vendors we want to hear from you Join our team to drive impactful thought leadership research and advisory services.
**Responsibilities**:
**Your responsibilities will include, but are not limited to, the following**:
- Conduct, write and present research deliverables with valuable insights and actionable recommendations for technology executives.
- Engage with technology vendor ecosystems to gain comprehensive understanding of new/emerging capabilities that can make a difference to the areas of CX and martech.
- Establish tech buyer relationships to build influence, and gain deeper understanding of requirements, challenges, buying behavior, etc.
- Collaborate with global, AP regional and country/local teams to create a cohesive and holistic perspective of CX, martech and CMO research.
- Supports business development for the CX Research practice to contribute to its growth.
**Program Management**
- Defining, creating and producing IDC market intelligence research for countries or domains under your responsibility.
- Ensuring IDC’s market intelligence meets the needs of our existing clients and identifying new opportunities for our capabilities.
- Maintaining research project planning, scheduling, and tracking.
- Acting as the external media & internal representative of IDC research for your domain.
- Ensuring the organization produces quality research and analysis by rolling out new and insightful research, supplemented with thought leadership.
**Custom Projects**:
- Contributing to local, sub-regional, and regional projects with insights and writing
- Keeping current with industry trends and new research, locally and globally
- Provide support to regional and global consulting/custom research
- Coordinating and conducting all aspects of research on each project including running primary research, data gathering, analysis and processing, report writing, and presentations
- Project management coordination between multiple countries and departments.
**Business Development and Client Management**
- Developing relationships with our clients and key players in the industry.
- Collaborating with the sales team to develop strategic selling initiatives and account plans.
- Acting as the client and media facing representative.
- Presenting to customers as well as in industry conferences/events.
- Support of IDC WW and Asia Pacific business development efforts locally and in the region.
Qualifications:
**ESSENTIAL SKILLS/ AREAS OF EXPERTISE**:
- Has excellent written and verbal communications skills.
- Delivering presentations to external clients.
- Is well-connected in the technology industry.
- Able to connect well with directors/VP executives across APAC region.
- Has worked in a multi-cultural environment.
- Able to work independently and collaboratively.
- Able to work with tight timelines and multi-task/manage projects.
- Able to adapt quickly to changing market dynamics and client expectations.
- A positive attitude and willingness to learn and share.
- Able to function in a fast-paced environment.
**CHARACTERISTICS & TRAITS**:
- Business acumen.
- A self-starter, analytical thinker, adaptable and eager to learn - with a curious mind.
- Interpersonal skills with experience of having worked in a multi-cultural environment will be an advantage.
- Time management and organizational skills.
- Passion for excellence.
- Integrity, trustworthy, reliable.
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