Public Relation Manager

3 days ago

Singapore YUE SHOW PTE. LTD. Full time

**Strategic Planning **Collaborate with senior management to develop PR strategies and campaigns.
Assist in setting goals and objectives for public relations efforts.
- **Team Supervision **Guide and mentor junior PR staff, including assistants and interns.
Delegate tasks effectively to ensure efficient execution of PR activities.
- **Media Relations Management **Build and maintain strong relationships with key media contacts.
Oversee the drafting and approval of press releases, media kits, and pitches.
Act as a spokesperson when needed.
- **Event Oversight **Plan and coordinate high-profile events, such as press conferences, sponsorships, and promotional events.
Ensure event objectives align with the organization’s PR goals.
- **Content Development **Oversee the creation of high-quality content for press materials, articles, and social media.
Review and approve content to ensure it adheres to brand guidelines and messaging.
- **Social Media Strategy **Develop and implement social media plans to enhance online presence.
Monitor performance metrics and make data-driven adjustments.
- **Brand Reputation Management **Monitor public perception and recommend strategies to maintain or enhance the brand’s reputation.
Respond to negative publicity and manage crises proactively.
- **Research and Analysis **Analyze market trends and audience preferences to inform PR strategies.
Compile performance reports for campaigns and present findings to senior management.
- **Stakeholder Engagement **Cultivate relationships with internal and external stakeholders, including clients and partners.
Act as a liaison between the PR team and other departments.
- **Budget Management **Assist in managing budgets for PR campaigns and events.
Ensure cost-effective allocation of resources.

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