Senior Manager, Product Marketing Apac

Snap Inc

is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are
- Snapchat

, a visual messaging app that enhances your relationships with friends, family, and the world;
- Lens Studio

, an augmented reality platform that powers AR across Snapchat and other services; and it's AR glasses,
- Spectacles


The Product Marketing team uses creativity, market research, and insights to optimize and inspire roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow.

We’re looking for a Senior Manager of Product Marketing APAC to join our Ads Product team at Snap Inc

What you’ll do:
- Be a recognized Brand and Direct Response solutions expert and Lead a group of Product Managers and to develop global go-to market strategies and plans for APAC, including Solutions positioning, narratives, internal communications, and marketing activation strategies- Continuously assess the capabilities and value proposition of our ad products via market trends, advertiser feedback and competitive benchmarking in order to influence our monetization strategy- Drive successful cross functional alignment on go to market strategy & planning and track success metrics accordingly- Inspire and educate both internal and external teams on Snapchat’s Solutions for advertisers- Build frameworks and processes to structure conversations, create & socialize marketing initiatives, and drive alignment across teams and leadership- A team player who can successfully work cross-functionally with various stakeholder groups, both within Snapchat and across partner organizations, with mínimal guidance

Knowledge, Skills & Abilities:
- Strong understanding of the digital marketing industry dynamics, especially Brand Advertising as it pertains to video and Performance Marketing with direct response- Excellent verbal and written communication skills, with high attention to detail- Strong public speaking skills and comfortable with client presentations

Minimum Qualifications:
- Bachelor’s degree (in marketing, business, or economics) or equivalent years of experience- 15+ years of experience in product marketing, account management, Sales, internet technology or other relevant digital marketing work

Preferred Qualifications:
- Advanced Degree (e.g., MBA)- Solid track record in launching products & driving global adoption- At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams- Advertising experience at digital ads platform, media agency, or in house with advertiser

"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. To reflect this, we practice a “default together” approach and expect our team members to work in an office at least 80% of the time (an average of 4 days per week).

Our Benefits

: Snap Inc. is its own community, so we’ve got your back We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid maternity & paternity leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success