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Asia Se&o Smc Biz Apps Gtm Manager
2 weeks ago
Microsoft is on a mission to empower every person and every organization on the planet to achieve more. Our culture is centered on embracing a growth mindset, a theme of inspiring excellence, and encouraging teams and leaders to bring their best each day. In doing so, we create life-changing innovations that impact billions of lives around the world. You can help us to achieve our goal.
In FY24 we established the Sales Enablement & Operations (SE&O) Asia regional function with the objective of engineering scale and consistency across Sales Operations, Sales Enablement, Go-To-Market and to-customer Marketing.
The SE&O Asia team plays an essential role translating Microsoft’s commercial strategy, executing a regional plan and driving operational excellence through the prism of enabling consistency, agility, and accountability in Asia. We do this by enabling cross-functional insight and execution excellence, bringing strategy and priorities to life by accelerating the pace of transformation and enabling Microsoft to deliver business impact at scale.
Do you have passionate Business Applications product knowledge with strong capabilities to deliver programs to accelerate customer and partners sales and platform adoption?
Are you passionate about Small & Medium (SMC) Businesses in Asia? Are you an experienced individual contributor in Sales Enablement or GTM Manager? Do Are you able to translate cloud services strategy and objectives into clear, discrete, and executable plans for your market? Can you collaborate to build an integrated business plan for sales, marketing, partners, and customer engineering disciplines? Do you love to work across multiple stakeholders to ensure that we orchestrate to deliver the best customer and partner experience possible? Are you excited about landing these plans to realize revenue, growth, share and strategic market outcomes? If this kind of role excites you, read on
**Responsibilities**:
**Key Outcomes**
Go-to-Market (GTM) Strategy, Planning, and Delivery
- Drives regional rigor for the responsible Business Applications Cloud Solution Area (CSA) in definition and orchestration of the SMC strategic go-to-market plans inclusive of marketing, field, consulting, customer success, and partner functions that support the One Microsoft approach to overall business strategy and execution.
- Influences and impacts SMC Sales Enablement strategy at the regional level.
- Enables collaboration across relevant partners and stakeholders across the region and leverages expertise in cross-product/aggregate business metrics to drive insights and impact go-to-market strategy and delivery.
- Aligns and monitors cross-solution investment impact and growth opportunities across regional partner ecosystem.
- Builds and lands short
- and long-term growth plans. In partnership with regional GTM & SMC Leadershiop.
- Facilitates and drives engagement across a complex stakeholder map to drive the product marketing growth strategy and drives impact through correction of error initiatives as required.
- Advises and enables functional teams in understanding and executing market strategy and customer segmentation strategy plans.
- Unblocks engineering and product roadmap challenges and leverages regular connections with regional and WW teams to drive new growth opportunities in Asian markets.
- Partners with the regional CMO to identify localisation opportunities and scale through digital marketing for fast growth opportiunties, supports marketing as required for in-country flagship events.
- Demonstrates extensive product awareness and can act as the evangelist for Sales Enablement and external events as required for the SMC customers and partners.
Business Management
- Develops and executes business strategy and tracks the efficacy of plans across the business to drive sustainable growth within and beyond the boundaries of the fiscal year.
- Accepts accountability for revenue, scorecard metrics, and key performance indicators (KPIs) for the business.
- Identifies strategic priorities and drives alignment across the business to enable the team/stakeholders to deliver against priorities.
- Partners with relevant senior leadership team(s) to ensure alignment with Regional goals and drive business priorities (either end to end or within the context of a business).
- Actively leads and engages with all stakeholders across the Region for OneMicrosoft orchestration.
- Participates in the rhythm of the business cadence and metrics to gather feedback and enable field performance.
- Participates in connections with MCAPS Core (e.g., Microsoft Customer & Partner Solutions) to execute strategic planning.
- Acts as a representative from the field for the responsible CSA, sharing insights back to the business on execution, performance, and trends within the Region, and anticipates changing priorities. Consolidates insights to succinctly summarize the business for senior leadership.
- Utilizes insights on key aspe
