Market Analyst

2 weeks ago


Singapore BRAINDGE RECRUITMENT SOLUTIONS PTE. LTD. Full time

**Job Overview**:

- We are seeking a **highly skilled and analytical Market Analyst **to join our Product Development team.
- This role is pivotal in ensuring that our **products meet and exceed the expectations of key clients.**

**Key Responsibilities:
**Drive Product Development**:

- Conduct comprehensive research on the trading and payment industry to identify market gaps, opportunities, and benchmark functionalities of competing platforms.
- Collaborate effectively with the Product Manager, key stakeholders, and end-users to gather, define, and document clear business requirements.
- Maintain and update documentation of use cases, functional specifications, and processes in alignment with acceptance criteria.

**Audience and Needs Analysis**:

- Develop a deep understanding of our target audience’s needs through various research methodologies.
- Investigate and analyse the core motivations behind end user behaviours and interactions with our products.

**Data Analysis**:

- Identify key data metrics crucial for monitoring conversion rates and pinpointing drop-off points.
- Provide actionable recommendations for product improvements based on analytical insights.
- Track, analyse, and interpret customer behaviour and trends on our platform to inform strategic decisions

**Qualifications and requirements**:

- Bachelor's degree in **Market Research, Marketing, Statistics, Business, **or a related field.
- Min **3 years of experience in market research and data analysis, **preferably in a **digital context.**:

- Proficiency in data analysis tools and software.
- Familiarity with market research tools and methodologies - Experience with **data visualization tools (e.g. Tableau, Power BI).**:

- Strong analytical and critical thinking skills.
- **Strong communicator (written and verbal) **with experience presenting / socializing insights at all levels of an organization (and especially to non-researchers)
- Ability to quickly get up-to-speed and thrive in an evolving and fast-paced environment, prioritizing and handling multiple projects concurrently, often with little supervision or lack of established process



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