
Trade Marketing Executive
6 days ago
Trade Marketing Executive
**Role Summary**
The **Trade Marketing Executive** will see the incumbent regularly developing and executing both trade and consumer campaigns to support brand/commercial objectives, working in close partnership with Sales and Marketing teams to deliver world-class market driving activity with market leading brands.
The incumbent is responsible for analysis, strategy, best practices, DPSM monitoring /follow-up, new product introductions, and forecasting on a Category level across all trade channels including e-commerce.
**Key Responsibilities**
**Strategy: Planning and Execution**
- Lead and manage the forecasting process on a category level
- Creation and execution of annual trade marketing programs to support commercial and brand objectives
- Recommend clear and specific DPSM strategy for each category by understanding business objectives, and translating them into a DPSM channel roadmap for Sales execution in different retail environment formats (MT, GT and Ecommerce)
- Participate in target setting and delivery of value market share for each category, brand and channel
- Develop ready-to-sell stories and materials that translate our portfolio and commercial strategies and enable the customer teams to sell effectively
- Enhance brand’s activation by ensuring that all Sales/Customer insights are incorporated into the company’s planning process
- Recommend builds on the Trade Investment guidelines in accordance with business objectives, performs top-line allocations and reviews planned Trade Investment
- Support development and implementation of national and/or account-specific promotional programs/key events
- Regularly perform post-promo analysis on key programs
**Analytics: Actionable Insights**
- Utilizes information from a range of sources (e.g. Nielsen, Shopper Research, Customer Scan Sales, Ecommerce Platform) to understand market trends, competition, customer strategy and brand strategy
- Build DPSM gap analysis and work with Sales to develop/agree on clear, specific plans for corrective action
**Category Management: Category Expert**
- Understanding and presenting market/consumer/category trends to key customers
- Lead category management and planogram strategy/execution in line with business objectives
**Operations: Flawless Execution**
- Flawlessly execute NPD launches to gain maximum distribution and consumer engagement
- Be the “trade” gate-keeper of all new innovation, ensuring that any national launch it is set up for success with the trade and driving customer Innovation
- Partnering closely with the field sales team and with other cross
- functional teams (Marketing, Supply Chain, Manufacturing, and Finance) to drive the right go-to-market strategy
**Why You?**
We seek Original Thinkers to join us. We welcome original perspectives and value different life experiences that can lead to groundbreaking innovation, creative problem solving and agile response to change. With Kimberly-Clark, you will have the freedom to express yourself, develop your capabilities and grow your career.
Key to your success in this role will be:
- Degree holder
- 3+ plus FMCG experience, with a minimum of 2 years in Sales - Key Account, and 2 years Trade Marketing experience
- Knowledge of Syndicated Data (Nielsen/IRI, Spectra, Panel Data, A&Us)
- Strong interpersonal, presentation and influencing skills and detailed planning skills
- Demonstrates analytical skills, and is able to draw conclusions and translate learnings into actions
**Global VISA and Relocation Specifications**:
**Primary Location**
Singapore
**Additional Locations**
**Worker Type**
Employee
**Worker Sub-Type**
Regular
**Time Type**
Full time
-
Trade Marketing Executive
6 days ago
Singapore OUJI (SINGAPORE) PTE. LTD. Full timeThe Trade Marketing Executive role responsible includes, but not limited to manage promoter activities and training, liaise on POSMs (Point of Sale Materials), oversee trade displays, and conduct thinking and being resourceful to meet tight deadline. - Ensure that products are displayed prominently in retail stores to enhance brand visibility and attract...
-
Trade Marketing Executive
2 weeks ago
Singapore LITTLE HUMANS PTE. LTD. Full timeAs a Trade Marketing Executive, you will be responsible for developing and implementing marketing strategies to drive brand awareness and product sales. You will collaborate closely with internal and external partners to execute marketing campaigns Above the line and Below the line, aimed at maximizing brand visibility and increasing market share. Reports...
-
Regional Market Manager
2 weeks ago
Singapore Allianz Trade Full timeAllianz Trade, the world’s leading provider of credit insurance services, helps its customers around the globe to trade wisely and develop their business safely. With 6,000 employees from more than 70 nationalities, in over 50 countries, Allianz Trade offers a complete range of services for the management of B-to-B trade receivables. Allianz Trade has...
-
Trade Specialist
2 weeks ago
Singapore Taiwan trade center Full timeAs a Trade Specialist at our company, you will play a pivotal role in connecting Indian buyers with Taiwan suppliers. This full-time position, based in Mylapore, requires you to manage international trade activities and provide exceptional customer service. Your daily tasks will involve communicating with clients, conducting market research, and analyzing...
-
Trade Specialist
1 week ago
Singapore Taiwan trade center Full timeAs a Trade Specialist at our company, you will play a pivotal role in connecting Indian buyers with Taiwan suppliers. This full-time position, based in Mylapore, requires you to manage international trade activities and provide exceptional customer service. Your daily tasks will involve communicating with clients, conducting market research, and analyzing...
-
Trade Marketing Executive
1 week ago
Singapore THE SUPREME HR ADVISORY PTE. LTD. Full timeRoles & Responsibilities Trade Marketing Executive Salary: $3800 – $4500 Working Days: Monday to Friday 8.30am to 6pm Working Location: Woodlands Link (Nearest: Admiralty MRT) Responsibilities: Conduct market research and analysis to identify trends and opportunities for growth Work closely with the sales team and BD team to develop & implement...
-
Trade Marketing Executive
4 weeks ago
Singapore THE SUPREME HR ADVISORY PTE. LTD. Full timeTrade Marketing Executive Working Days: Monday to Friday 8.30am to 6pmWorking Location: Woodlands Link (Nearest: Admiralty MRT)Salary: $3800 – $4500 Responsibilities: Conduct market research and analysis to identify trends and opportunities for growth Work closely with the sales team and BD team to develop & implement sales promotion. Develop and execute...
-
Trade Marketing Executive
4 days ago
Singapore FROSTS FOOD & BEVERAGE (PTE.) LTD. Full timeReporting to the Trade Marketing Manager you are responsible for planning and executing the trade marketing strategies and plans for the various brands in Frosts Food and Beverage’s portfolio. The job calls for: 1) Detailed sales analysis of various brands. 2) Assistance of Sales Managers for different channels to develop, plan and execute channel...
-
Trade Marketing Executive
2 days ago
Singapore OUJI (SINGAPORE) PTE. LTD. Full time**Company Background** Ouji (Singapore) Pte Ltd, proudly stands as a vital part of the WL Centralin Group, a multinational force in the fast-moving consumer goods (FMCG) industry, with a global footprint encompassing Europe, Southeast Asia, and Oceania, with a presence in countries such as Japan, China, Singapore, Malaysia, Taiwan, Indonesia, Thailand,...
-
Trade Marketing Executive
2 weeks ago
Singapore Hegen Pte Ltd Full timeHegen is a fast-growing company specialising in mother and baby products and with a mission to enhance the breastfeeding journey and help ease the transition into parenthood with meaningful products and services. As one of the top 10 fastest growing companies in Singapore, Hegen takes pride in creating innovative and practical solutions for time-strapped...