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Executive/senior, Marketing

2 weeks ago

Central Singapore Funding Societies | Modalku Group Full time

**Funding Societies | Modalku** is the largest SME digital financing platform in Southeast Asia. We are licensed in Singapore, Indonesia, Thailand, and registered in Malaysia. We are backed by Sequoia India and Softbank Ventures Asia Corp amongst many others and provides business financing to small and medium-sized enterprises (SMEs), which is crowdfunded by individual and institutional investors. And here at Funding Societies | Modalku we live by our core values:

- **Grow Relentlessly**: Striving to become our best, most authentic selves.
- **Enable Teamwork, Disable Politics**: Only by forging togetherness, can we help each other succeed.
- **Test | Measure | Act**: Staying curious and reinventing ourselves, through innovation and experimentation.
- **Focus on Impact**: Creating impact through bias for action and tangible results.
- **Serve with Obsession**: Building win-win relationships for the long-term by having a customer obsession.

Funding Societies Singapore is looking for a self-motivated, quick-thinking, and capable Marketing Senior/Executive to provide B2B and B2C marketing support. In this role, you will conceptualize and implement marketing campaigns and activations across all channels to drive business growth in Singapore. You will collaborate cross-functionally with the Marketing Communications team and other business units, such as Partnerships and Sales, to execute effective strategies.

**What you will do**:

- Assist in planning and executing 360° B2B and B2C marketing campaigns, including EDMs, mailers, content generation, and event support, aligned with business KPIs.
- Collaborate with internal sub-teams (Digital Marketing, Creative, Content, Social Media, PR) to ensure timely delivery of campaigns.
- Provide marketing support to local business units (Sales, Product, Partnership) to achieve results.
- Utilize Martech tools to manage campaigns, monitor performance, and optimize ROI.
- Develop and execute content marketing marketing strategies and messaging across various organic channels that are consistent with business objectives.
- Coordinate with external parties for marketing collaterals and events.
- Monitor competitor marketing activities and industry trends to identify opportunities for improvement.
- Assist with ad hoc tasks as needed.

**Requirements**:
**What we are looking for**:

- Strong attention to detail and ability to manage multiple priorities.
- Excellent interpersonal skills to engage with diverse stakeholders.
- A self-starter with strong project management and organizational skills.
- Creative and resourceful, thriving in dynamic and unexpected situations.
- Good to have knowledge in the following:

- WordPress or other Content Management Software
- Google Analytics
- Knowledge in SEO best practices
- AI tools

**Benefits**
- **Time off**:

- We would love you to take time off to rest and rejuvenate. We offer flexible paid vacations as well as many other observed holidays by country. We also like to have our people take a day off for special days like birthdays and work anniversaries.
- **Flexible Working** - We believe in giving back the control of work & life to our people. We trust our people and love to provide the space to accommodate each and everyone's working style and personal life.
- **Medical Benefits** - We offer health insurance coverage for our employees and dependents. Our people focus on our mission knowing we have their back for their loved ones too.
- **Mental Health and Wellness** - We understand that our team productivity is directly linked to our mental and physical health. Hence we have Wellness Wednesdays and we engage partners to provide well-being coaching. And we have our Great FSMK Workout sessions too to keep everyone healthy and fit
- **Learning & Development** - We believe learning should never end and we support everyone with self-learning L&D allowances.
- **Tech Support** - We provide a company laptop for our employees and the best possible support for the right equipment/tools to enable high productivity