Brand Manager

1 day ago

Tampines, Singapore Nestle Full time

**Position Snapshot**

Location: Changi Business Park, Singapore

Company: Nestlé Singapore

Type of contract: Permanent

**Position Summary**

Joining Nestlé means you are joining the largest Food and Beverage Company in the world. At our very core, we are a human environment - passionate people driven by the purpose of enhancing the quality of life and contributing to a healthier future. A Nestle career empowers you to make an impact locally and globally, as you are provided with the opportunity to make a mark and stand out, as long as you seek it. With Nestle, you are enabled and encouraged to grow not only as professionals, but also as people.

**A day in the life of a Brand Manager**
- Develop and implement the entire consumer and medical marketing programme for advertisable brands. Monitor brand performance and manage the expenditure.
- Understand the portfolio’s market competitiveness and target consumers, translate the understanding into proprietary insights so as to strategize and develop quantified and measurable marketing and brand plans
- Propose, implement and oversee projects that create a clear product positioning and increase market share
- Manage product portfolio, set pricing strategies and ensure supply chain plans are in line with the brand plan and key targets
- Manage the timely preparation of annual OPL plans, revisions and dynamic forecast
- Identify and develop opportunities to strengthen positioning, communication or products, using new research findings and Key Opinion Leaders
- Manage the brand’s marketing, promotional, product development and PFME budgets

**What will make you successful**
- Degree graduate with 5 years experience in Consumer Marketing and/or trade marketing, or exhibits strong functional skill.
- Experience in managing a portfolio of FMCG brands, products and projects
- Managed independently under challenging/demanding market environments to achieve and exceed goals
- Has experience of working with cross-functional groups

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