Performance Marketing Manager

1 day ago

Singapore Homage Care Full time

**Location**:Singapore

**Type**:Full-time

**ROLE DESCRIPTION**

Homage is looking for a Performance Marketing Manager strongly aligned with its mission to transform the way people access and get personal care.

You will be responsible for managing a team of performance marketers in the region and launching performance marketing campaigns across platforms including Google Ads and Facebook Ads, and ensuring their optimisations are best in class.

You will also work closely with cross functional teams to drive country level business outcomes and acquisition metrics, directly impacting the bottom line. You are expected to closely monitor key paid drivers and performance to drive maximum ROI.

This role is based in Singapore and will report directly to the Global Head of Marketing.

**RESPONSIBILITIES**
- **Drive performance marketing efficiency across regional markets**: Closely monitoring day-to-day optimisations to ensure campaign performance is efficient and on track to hit company goals.
- **Manage performance marketing operations**: Work with teams to launch campaigns across search, social, display, video, app and native channels.
- **Identifying growth opportunities for the business**:Take inputs from campaigns to derive data-driven recommendations for the business.
- **Reporting**: Own reporting and marketing performance numbers, including ad-hoc data pulls and audits of campaign performance.
- **Ensure effective stakeholder management**: Work with key stakeholders internal and external to ensure business objectives are aligned and met.
- **Effective leadership**:Ability to lead by example to ensure efficient workstreams and providing guidance to the team on executional excellence

**SKILLS & EXPERIENCE**
- 2-4 years of experience in performance marketing for SaaS verticals for startups, and acquisition campaigns on digital channels including search, display, mobile, and social preferred
- Knowledge of Google Sheets / spreadsheets is mandatory
- Familiarity with tools such as HubSpot, Tableau, Amplitude and Firebase a bonus
- **Personal leadership**:You're an absolute team player and self-accountable enough to understand the importance of being effective and reliable
- **Impact-driven and persistent**: Motivated by moving the needle meaningfully, especially during times when it requires persistence and courage.
- **Analytical**: Ability to closely examine and identify relevant information, and earn the respect of both leaders and operational teams by translating insights into clear, sizable operational plans.
- **Operational excellence**: You have a keen eye for detail and an exceptionally high bar for accuracy and quality. Similarly you hold your peers to that level of standards.
- **Strong opinions, loosely held**: Ability to articulate POV with clarity, humility, and a willingness to question one's own assumptions / desire to constantly improve

**ABOUT HOMAGE**

Homage is a care platform that combines qualified and trained caregivers, nurses, doctors and health care organisations and funders with technology, enabling care, wellness and recovery wherever you are. The work that we do and technology we build transforms lives every hour, every day. We're looking for people who are talented, driven and motivated by our social mission.

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