Brand Specialist

2 weeks ago

Singapore AIRR LABS Full time

We are seeking a highly motivated **Brand Specialist** to join our growing team. This role is critical in managing and driving growth across e-commerce platforms such as Shopee, Lazada, TikTok Shop, and others. As a Brand Specialist, you will work closely with internal cross-functional teams and brand partners to drive revenue, optimize store performance, and deliver engaging online experiences.

**Responsibilities**
- Build, manage and develop long-term relationships with key stakeholders (brands, marketplace platform) in order to achieve the business objectives by increasing the brand’s online presence.
- Lead and negotiate annual agreements with e-commerce partners.
- Develop a plan, KPI and Goals to achieve for each ecommerce partner.
- Define and implement a Go-to-Market strategy with cross-functional internal teams (marketing, operations, customer service).
- Identify new e-commerce trends and opportunities for business growth and implement action plans.
- Prepare and present product proposals to future and current e-commerce partners.
- Analyze and interpret the brand’s performance and consumer behaviors to identify strengths, weaknesses and business opportunities.
- Regular communication with clients to understand their needs and explain the value proposition.
- Keep accurate records pertaining to inventory and account notes.
- Ensure seamless operations of their brand portfolio, including forecasting accuracy and customer order fulfilment.
- Act as the key point of contact for brands and other marketplace platforms, managing and addressing daily operations, working closely with internal cross-functional teams.
- Identify industry trends and competitive market insights.
- Act as a client advocate with a focus on improving the customer and brand experience.
- Build relationships with clients based on trust and respect.

**Requirements**:

- Experience in brand and/or account management
- Exceptional verbal and written communication skills
- Experience managing premium Beauty, Platforms, or E-commerce will be advantageous
- Ability to collect, track, and analyze large amounts of data.
- Adaptability and strong problem-solving skills.
- Excellent active listening skills
- Ability to build rapport and collaborate with others within the company and externally.
- Understanding of consumer behavior and industry trends.
- Bachelor’s degree in business, communications, or related field
- At least 2-3 years of experience as a Key Account Manager or Category Specialist.

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