Assistant Manager, Media Strategy Sea

1 week ago

Central Singapore PUMA Full time

**MARKETING**

**ASSISTANT MANAGER, MEDIA STRATEGY SEA**:

- Singapore**YOUR MISSION**:
The media strategy manager will be responsible for the strategy, planning and execution paid social / programmatic campaigns for PUMA’s brand marketing campaigns and managing of all media spends across South East Asia.

**Task 1**: End to end strategy, planning and executing of paid campaigns across multiple channels including Meta, YouTube, TikTok, Google, as well as integrating with offline channels - OOH, event sponsorship etc.

**Task 2**: Serve as a platform expert and work hand in hand with the brand team and local teams across SEA to make informed recommendations around targeting, platforms, creative formats and budget allocation.**Task 3**: Work with key stakeholders at digital platforms on ways to best leverage and opportunities for scalable digital innovation.

**Task 5**: Ability to think full funnel - strong understanding of both digital and traditional media, how it fits as part of overall integrated marketing strategy and across consumer journey from awareness to engagement & consideration and down to conversions (eg: sales, footfall).

**YOUR TALENT**:
**Education**: College degree/ work experience or specialization in marketing**Professional**:
- 3-4 years’ experience of managing and developing strategy for paid media campaigns for SEA.
- Experience with upper funnel campaign tactics & success evaluation.
- Proficiency and Hands on working knowledge in Google Analytics an marketing platforms, Meta, Tik Tok & Youtube’s ad management platforms.
- Well-versed in paid social best practices, including channel specific creative formats and latest strategies resonating with consumers.
- Strong grasp of the overall marketing ecosystem and specifically the role that digital media and paid social plays within it.

**IT Skills**:MS Office ( Excel and Powerpoint are a must)

**Language Skills**:Fluent in English (2nd language is a plus). written and verbal

**Competencies**:
- Strong communication and presentation skills and ability to work cross functionally with multiple stakeholders.
Highly detailed oriented with an ability to multitask and prioritize in a fast pace environment.
Independent, energetic and willing to thrive in a constantly evolving environment and also ability to achieve success through collaboration.
- PUMA provides equal opportunities for all job applicants, regardless of race, color, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.
- PUMA supports over 16,100 employees across 120+ countries. The PUMA Group owns the brand PUMA, Cobra Golf and stichd, and is headquartered in Herzogenaurach, Germany.

  • Assistant Manager/manager

    2 weeks ago

    Singapore Sea Limited Full time

    Experienced (Individual Contributor) - You will be working in the People Strategy team to review, analyse, and enhance core talent management practices within Sea and its subsidiaries. Sea is the largest tech company in South East Asia with exciting opportunities. You will be working closely with senior management in a fast-paced, globalized, and...

  • Program Coordinator

    2 weeks ago

    Singapore Sea Limited Full time

    Experienced (Individual Contributor) - Drive research alignment between AI Lab and wider business. - Manage and coordinate research projects, events and meetings. - Cultivate relationships and initiate win-win programs with external research partners. - Build up the supporting operations of the Sea AI Lab to improve research throughput. - Recommend and...

  • Social Media Executive

    1 week ago

    Singapore VISION STRATEGY STORYTELLING PTE. LTD. Full time

    **About Us**: Redhill is a dynamic and forward-thinking communications agency, dedicated to delivering storytelling solutions to clients. We are seeking a passionate and creative Social Media Executive to join our social media management team and help us further our online presence and engage with our audience across various social media platforms. As a...

  • Senior Marketing Executive, Sea

    2 days ago

    Central Singapore PUMA Full time

    **MARKETING** **SENIOR MARKETING EXECUTIVE, SEA**: - Singapore**YOUR MISSION**: This role is to lead, plan and monitor marketing communications activities to achieve brand and commercial objectives working with the key stakeholders. - ** Drive key marketing initiatives aligned with Global brand narrative.**: - ** Lead and implement communication planning...

  • Pr Manager, Taiwan

    1 week ago

    Singapore WARGAMING ASIA PTE. LTD. Full time

    **Job Overview** This job contributes to Wargaming Asia’s success by utilizing PR and Marketing ideas, relationships and experiences for the benefit and growth of Wargaming. **Reports To** PR Director, APAC **What will you do?** Responsibilities include but are not limited to the following: - Develop and execute strategic PR communication plans for...

  • Sea&p Commercial Strategy Activation Lead

    5 days ago

    Singapore Bayer Full time

    **SEA&P Commercial Strategy Activation Lead** **YOUR TASKS AND RESPONSIBILITIES**: - **Commercial Strategy**: Assist in formulating and yearly review of mid to long term commercial growth strategy through gathering insights and data analysis. Coordinate efforts related to Business Intelligence/Consumer Insights; Drive optimum pricing decisions based on...

  • Head of Brand Strategy, Sea

    2 weeks ago

    Singapore TikTok Full time

    Lead a team of high-performing brand & industry strategists across multiple verticals - Partner with sales to develop brand and media proposals for clients and partners, including developing media plans and creative campaigns - Develop industry narratives to articulate TikTok's value proposition to advertisers - Lead strategic planning initiatives including...

  • SEA Media Manager

    2 days ago

    Singapore Apple Inc. Full time

    Marcom is the creatively-led global team that oversees Apple's consumer facing marketing. We ensure the flawless development and execution of world-class communications across all medias and platforms. Every day, hundreds of millions of Apple customers around the world interact with our products. We drive the strategy and creative work that provide both new...

  • Assistant Digital Marketing Manager

    6 days ago

    Singapore Hays Full time

    **Your new company** You will be working for a large retail corporation with strong brand name in the market. They have strong presence within the SEA region and you will be covering their operations across Singapore, Malaysia, Thailand and Vietnam. **Your new role** You will be driving the planning and execution of the media buying strategy across the...

  • Senior Analyst/assistant Manager/manager, Regional

    2 weeks ago

    Singapore Sea Limited Full time

    Finance - Sea Corporate, Singapore - Experienced (Individual Contributor) - You are part of the HQ Regional Controllership team in Sea Finance. Based in Singapore, you are required to work closely with LATAM Finance teams to drive crucial projects and bridge the gap between HQ and local team. To effectively perform this role, you are required to work in the...