
Digital Marketing
2 days ago
**About the Company**
Are you a hands-on digital marketer who can turn strategy into action and drive measurable results?
We are seeking a highly motivated and results-oriented Digital Marketing & Sales Executive to support the marketing and lead generation needs of our corporate training and consulting business.
**Responsibilities**:
1. Digital Marketing & Campaign Execution
- Write and design eDMs, advertisements, landing pages, and sales enablement materials
- Create and manage paid and organic campaigns with measurable KPIs
2. SEO & Website Management
- Optimise website content, structure, and landing pages for improved SEO performance
- Update and maintain company website using WordPress
- Monitor web traffic and user behaviour using Google Analytics and similar tools
3. Content Marketing & Copywriting
- Develop blog articles, social media posts, and marketing copy aligned with brand tone
- Ensure all content is optimised for search engines and conversions
- Able to handle content that includes Chinese artwork when necessary
4. CRM, Database & Lead Nurturing
- Manage contact lists, segmentations, and maintain data hygiene in HubSpot
- Work with the sales team to align marketing actions with customer journey stages
5. Strategy, Research & Branding
- Conduct market and competitor research to inform strategy
- Develop and implement marketing plans that support business growth objectives
- Strengthen brand identity across all channels through consistent visuals and messaging
6. Marketing Automation & Reporting
- Utilise HubSpot and other automation tools to streamline campaigns
- Measure campaign success and provide insights through regular performance reports
- Continuously improve marketing ROI using data-driven analysis
**Requirements**:
- Diploma or Degree in Marketing, Communications, or related field
- 2 to 4 years of experience in digital marketing or a related field
- Strong knowledge of SEO, digital campaigns, social media, and content marketing
- Proficient in Google Analytics, WordPress, and marketing automation tools (e.g., HubSpot)
- Excellent command of written and spoken English; ability to work with Chinese artwork is a plus
- Creative thinker with strong copywriting and visual content sensibilities
- Strong attention to detail and ability to manage multiple priorities
- Able to work independently and collaboratively in a fast-paced environment
- Able to handle Chinese artwork
**Why Join Us?**
Work in a purposeful organisation that helps companies grow through training and consulting
Enjoy autonomy in building and executing your marketing plans
Be part of a collaborative, close-knit team that values continuous learning and initiative.
**Job Types**: Full-time, Permanent
Pay: $3,500.00 - $4,000.00 per month
**Benefits**:
- Additional leave
- Cell phone reimbursement
- Health insurance
- Professional development
Schedule:
- Monday to Friday
Supplemental Pay:
- Attendance bonus
- Performance bonus
**Experience**:
- Digital marketing: 2 years (preferred)
- Website maintenance: 2 years (preferred)
- SEO & SEM: 2 years (preferred)
Work Location: In person
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