Insights & Analytics Manager, Asia

Insights and Analytics Manager

Glanbia Performance Nutrition

Join this dynamic team focused on delivering better nutrition for every step of life’s journey

The Opportunity
The Asia Insights & Analytics Manager will be pivotal in helping develop marketing strategies for the assigned brands of Optimum Nutrition and BSN: including marketing and brand oversight, product development and innovation, annual brand planning, unlocking strong consumer insights and supporting the Asia Marketing Director in driving deeper consumer centricity.
- Assist in developing strategies at a regional level to support commercial team.
- Contribute to insight generation and delivery via bespoke consumer insight/ research studies and competitive intelligence analysis across all GPN brands for the Asia region with strong management and interpretation of results.
- Be the voice of the consumer, continuously bringing in deeper and richer understanding of consumer segments/ profiles - to aid with communications, product development and go-to-market plans.
- Leading business intelligence for Asia, monitoring markets, segments, products, consumers and competitors to inform channel/ brand/ country strategies and business planning.
- Development of the annual business plans, incorporating strong local insights in a succinct and relevant manner to shape the situational assessment, brand strategy and brand objectives.
- Develop a strong understanding of business performance, identification of areas for growth through RGM, Innovation, Pricing, Distribution, Promotions, Channel Mix etc.
- Define brand KPIs: measurement and evaluation, target setting. Propose and implement corrective actions where applicable.
- Evaluate the in-market success for brand campaigns for key brands focusing on consumer appeal, recall and behaviour change.
- Support the ecommerce team with insight generation and competitor tracking, on a monthly basis, leveraging data available.
- Category and consumer knowledge and analysis used for business decisions including market brand entry, innovation launches, etc.

The Skills you will bring to the team
- Minimum 5 years’ experience in a FMCG consumer insight and analytics role
- Must be passionate about the sporting industry and fitness, wellness and health
- Strategic planning and analytical skills with the ability to feedback in a clear and compelling fashion
- A mix of qualitative and quantitative research skills and expertise
- Ability to understand and convert consumer, category, competitor and channel/customer insights into brand strategy and plans.

If you think you have what it takes, but don't necessarily meet every single point on the job description, please apply

Where and how you will work
The opportunity will be based in Singapore with hybrid working arrangements available through our Smart working model which allows you a greater choice in how you work and live, giving you a better work-life balance.

What we would like to offer you
The opportunity to develop your career on a global stage, continuous learning through an on-demand learning platform, and a competitive compensation package including generous family leave policy, health plan, wellbeing allowance.

About Glanbia

**The Glanbia Group comprises three divisions**: Glanbia Performance Nutrition, Glanbia Nutritional's, and Joint Ventures. Collectively and with our partners we offer an incredible breadth of expertise in nutrition. We employ a team of 6,000 people, work with global food and beverage companies, and sell our award-winning and market-leading products in 130 countries worldwide.

At Glanbia, our culture celebrates individuality, knowing that together we are more.